Small Business Trends

Some New Data on Entrepreneurial Finance

By Scott Shane - January 5, 2009

Researchers Alicia Robb of the University of California at Santa Cruz and David Robinson of Duke University recently released a paper that analyzed data from the Kauffman Firm Survey, a study of the way that 5,000 new businesses founded in 2004 were financed. You can access the paper at The Capital Structure Decisions of New Firms. (PDF)

While the paper is written for academics, interested practitioners can skip over the theory and ...

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Recent Articles

Duct Tape Marketing: The World’s Most Practical Small Business Marketing Guide – A Book Review

By Martin Lindeskog - January 4, 2009 Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide – A Book Review

After you read John Jantsch’s book, Duct Tape Marketing: The World’s Most Practical Small Business Marketing Guide, you will understand that marketing should be an integrated part in all your firm’s business activities. The outcome of marketing is to create a complete system that ...

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Top 100 Influential Online Marketers List

By Anita Campbell - January 3, 2009 Top 100 Influential Online Marketers List

Invesp Consulting has released their first annual list of the Top 100 Most Influential Online Marketers for 2008.  Among the top 10 are Jackie Huba, Darren Rowse, Brian Clark, Aaron Wall, and Guy Kawasaki.  Oh, and number 1? That would be ...

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Making the Best of Low Market Share

By Mark Anderson - January 2, 2009 Making the Best of Low Market Share

I’ve said before that I love a good graph joke, but I mostly do line graphs or the occasional bar graph. There’s a lot of opportunity to play visually with those.

Pie graphs are harder because they’re always the same shape. You ...

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Best Business Books - Readers’ Choice

By Anita Campbell - January 1, 2009

I thought it would be fun to ask for input into the top business books for 2008. So I polled people on the social media site Twitter, and chose 10 responses. While not all books were new to 2008, they certainly look to be valuable.

...

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A Planner’s 3 Rules on Resolutions

By Tim Berry - December 31, 2008

In 30-some years of professional business planning, I’ve developed a few theories on what works and what doesn’t when it comes to trying to get something done. Usually I’m talking about business planning, and how to make plans into actions, how to make it planning ...

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SnackFest of Small Business Marketing Advice

By Anita Campbell - December 30, 2008 SnackFest of Small Business Marketing Advice

John Jantsch at Duct Tape Marketing put together short “snack size” bits of advice about small business marketing for 2009.  All of the advice is from folks who are active on Twitter, which is currently the rage in social media sites. 

The advice is snack size ...

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Recent Research

Lead Life Cycle Optimization: 2008 Analysis - 80% of all leads produced by marketing are not followed up on by sales. Industry report by CSO Insights reveals key trends that impact business owners and sales executives. For example, Lead Scoring: 60% of marketing groups are assessing leads before passing them onto sales.

Digital Interactivity Has Unanticipated Consequences - This research paper explains why new media is changing how we market. It highlights five paradigms of interactive marketing which differ from traditional and direct marketing: Thought Tracing, Ubiquitous Connectivity, Property Exchanges, Social Exchanges, and Cultural Exchanges. The most potent paradigm is Cultural Exchanges because it fully engages the customer.

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