Small Business Trends

Small Business News: Social Media Power!

If you haven’t figured it out, gotten on board, jumped on the bandwagon (pick your own expression)…well, we’re not going to try to talk you into it. Just be aware of the incredible value social media can create for your business if you use it correctly. In this news wrap-up, ...

Are Business Owners Risk-Takers? Not When It Comes to Their Finances

Are entrepreneurs financial risk-takers? Conventional wisdom says yes, but a recent research report from the Kauffman Foundation, Business Owners, Financial Risk, and Wealth, suggests otherwise.

Author Tami Gurley-Calvez studied 1989 to 2007 data from the Federal Reserve Board, Survey of Consumer Finances (SCF) to research three questions:

1.) Are ...

12 Tips for Writing Better Content

Admit it: Sometimes you wonder if your content is really any good. Sure, you worked hard to write it, but you’re a business owner, not a professional writer. Are readers connecting with it? Do they understand what you’re trying to say? Is there an easy way for you ...

Small Business News: Resources For Rebirth

No matter how bleak the economic outlook, here at Small Business Trends we’ve always believed in the power of small business and entrepreneurship to change the world. In today’s news roundup, we look at resources for rebirth that can hasten an economic recovery in the hands of visionary and courageous ...

5 Steps to Building an Effective Green Team

Small businesses with more than 12 or 20 employees have a big opportunity when it comes to sustainability: They can tap their employees’ expertise to find new and better strategies for going green.

A so-called “green team” is a committee of employees that meets regularly, typically during work hours, to ...

7 Powerful and Free Website Builders for Small Businesses

Half of all small companies do not have a website, according to one statistic.  With that in mind, we believe there are many readers who may need some help getting a simple website up and running.  Even if you have a company website, you may know someone who needs one.  ...

Yelp Reviews Out of Google Places. What Else Ya Got?

You know how I often recommend not putting all your eggs into one social media basket? Well, funny thing, because an interesting real-life example just presented itself–and it probably affects you and your business.

Last week Google announced that it had updated the Google Maps review policy. This ...

Small Business News: Small Business In The News

Small business is very much in the news this week, as never in recent memory has there been so much expectation resting on small business owners and entrepreneurs to lead the way. With plenty of data repeated regularly in the mainstream press, there is ample information showing small businesses are ...

5 Essential Characteristics for Today’s Marketer

Today’s world of fast-paced technology advancements and ever-evolving media and marketing techniques requires marketers to be much more versatile than they had to be in the past.  No longer are a you going to survive with a degree in marketing and a course on PPC under your belt.

The game ...