November 22, 2014

Blogger a Victim of Its Own Success?

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An open letter to all Small Business Trends users:

In case you haven’t noticed, Blogger (the software used for this site) is incredibly sloooow today, as it was last week. If you are on the site right now, I want to thank you for hanging in there. I know it took you a while to get here.

Biz Stone of Blogger, posted this notice over at the Blogger Status site:

“I don’t usually post here at status but I just wanted to drop by and say: Damn, Blogger is slow. We’ve been growing for years, but our relaunch last May blew the doors off all the numbers we had come to expect. Blogger activity is through the roof every day and increasing. As a team, we’re elated, but as an individual user, I feel your pain.

We’re fixing it right now. In addition to buying and installing a supernatural amount of brand new machines, and upgrading existing hardware, we’re moving away from the last of some third-party solutions that have given us trouble. Blogger will be on an impressively scalable custom Google architecture which translates into much more than just speed. It means improvements, enhancements, and integration.

Thank you for being patient, we know slow sucks. Wires, boxes, machines, and all manner of gadgetry are being installed at this very moment.”

So, please bear with me as we get through the planned Blogger upgrades. With a little luck the current situation will be short-lived.

And, by the way, this sounds like good news for Blogger and its parent company, Google, proving that blogs are lasting trends and not flash-in-the-pan fads. It also validates Google’s acquisition of Blogger. Or else the folks there are just great spinmeisters.

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Anita Campbell - CEO


Anita Campbell Anita Campbell is the Founder and Publisher of Small Business Trends and has been following trends in small businesses since 2003. She is the owner of BizSugar, a social media site for small businesses, and also serves as CEO of TweakYourBiz.com.

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