Latest Stories for April, 2007
Small Businesses Get No Respect From Washington Say Americans
A recent Gallup Poll showed that 68% of Americans believe that small businesses do not get enough attention from the Federal government in Washington. Only the poor (77%) and military veterans (81%) had a higher “don’t get no respect” perception.
Dawn Rivers Baker, editor of the…
Lead Generation Tips Courtesy of U.S.Postal Service
The U.S. Postal Service offers an email newsletter for small business owners, called Virtual impact. I recently wrote a short piece for the newsletter, offering four quick marketing plays you can do online, including:
(1) Budget Wisely for Paid Search: Go for the No. 3 position for paid search…
Search Marketing Growing in Importance
This month’s edition of Internet Retailer magazine features a survey that shows just how important search engine marketing has become. The reason? It’s all about sales.
Over 30% of online retailers surveyed said search marketing brings in more than 50% of their online sales. For virtual…
Small Businesses Really Read Your Email Newsletters
For the past two years some have been predicting that RSS feeds and spam would kill the email newsletter. However, it appears that email newsletters are alive and well.
In fact, small businesses subscribe to between one and five email newsletters. Even more interesting: most actually read —…
WebReserv.com Helps Businesses Take Rental Reservations Online
Five years. That’s how long someone can work on a side business before deciding to turn it into something bigger. WebReserv.com is a case in point.
WebReserv.com is a way for small and medium sized businesses to take rental reservations online (for vacation homes, Recreational Vehicles, spa…
Search Engine Marketing Made Simple
Search Engine Marketing Made Simple is a two-day seminar in May about search engines and online marketing. It is put on by The Karcher Group, in Ohio.
This seminar is designed for business owners, corporate marketing and PR professionals, webmasters, and anyone who wants to gain a higher online…
Using a Two-Word Strategy to Get Employees on the Same Page
Editor’s Note: This week (April 23, 2007) is Small Business Week here in the United States. You may wonder what this means to you.
One way to make Small Business Week relevant to you is to reflect on your own business. Are you headed in the right direction? Is your focus in your business…
Startup Journal List of Small Business Blogs
Startup Journal (a Wall Street Journal site) explains what small business owners can learn from blogs. Associate Editor Sarah Needleman captures the essence of 10 different blogs well, covering a wide range of interests and topics. It is a good reading list to bookmark:
Work Happy
Franchise Pundit…
Film Your Elevator Pitch at Four Upcoming Events
OPEN from American Express is hosting a series of OPEN Forums in several cities. Each event will be an evening of networking opportunities that can help you grow your business.
Jennifer Kushell, President of YSN.com and co-author of The New York Times bestseller, Secrets of the Young &…
Business Blog Round Up
Check out this week’s Carnival of the Capitalists, which is hosted at Steven Silvers’ Scatterbox.
This week also saw an unusually good Carnival of Entrepreneurs, hosted at Roberto Alamos.com.
Be sure to catch Dane Carlson’s contrarian entry — he lists 20 things you…
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