I am excited to introduce my new talking character, courtesy of SitePal. If you look over at the upper left side of this site on most pages you will see the new talking character. The character actually is me, custom made from my photograph. If you click on the player, you will hear a personal welcome message from me.
For instance, you can create animated voice FAQs for a website. We’re working on the animated FAQs for the radio show website (we get tons of inquiries from prospective guests and the FAQs are used regularly over there).
Another thing you can do with SitePal is create brief voice messages behind keywords in a website. The words look like a hyperlink, but when you click on the link, instead of jumping over to another Web page you hear a brief audio message. There is an example in this blog post by CEO, Adi Sideman.
For me, making the decision to replace the old photograph that appeared on the left side of this site with a talking character was a big decision.
Last year I had removed the photograph for several months. Traffic dropped. I brought the photograph back and traffic increased almost immediately by 10%. What I learned from that experiment is not that I have a great photograph (trust me, I don’t) but that in this impersonal world people hunger for a personal connection. So I look on the animated character as a way to speak to people who visit this site.
Also, since my business is small, I am looking forward to using some of the advanced capabilities of SitePal as a virtual employee, such as with the FAQs mentioned above. Hiring people in my business is a huge decision. I need as much help as I can get without adding to overhead or working more hours.
Of course, I think the best version of my talking character so far is on the SitePal Information Center that I set up. You can really see the detail there, because I had more room to make the player bigger. And you can find more information about SitePal, including a free trial.