There are a lot of trend spotting sites out there, but many are focused on short term fads.
So what about trends that a small business can take advantage of ? How do you spot trends early enough to identify that next big product line, stay ahead of competitors, or anticipate your customers’…
Ever since last winter JetBlue airlines has taken a beating. The company suffered through some painfully public operational issues that resulted in cancelling 1700 flights because of two winter storms. One well-publicized instance involved a passenger-packed plane stranded on the runway for 11…
Not long ago I had the opportunity to appear on Lime Radio’s “Be Happy Dammit!” radio program on Sirius. We talked about the trend in Baby Boomers starting businesses — and how it is the path to fulfillment and happiness for some.
Most entrepreneurs will tell you, it’s…
Recently, I reviewed the websites of the top six presidential candidates, to see what small business owners could learn from them.
What I found surprised me in ways I did not expect.
My review of the Presidential websites is published over at SmallBizTechnology.com where I cover such points…
Sometimes you learn more from other entrepreneurs’ rambling insights than from the most polished magazine article. That’s why I like to read the weekly roundups of blog posts from Carnival of the Capitalists, Blawg Review and other weekly events.
Forget the wordsmithing. These…
In a small business, office managers are likely to handle purchasing, human resources and even information technology.
In many cases, unless you direct your sales and marketing approach to the office manager, you may be talking to the wrong person. Or, by ignoring the office manager, you could…
This week’s company profile is about AEC Software.
Several years back a book came out called The Accidental Project Manager. It is a survival guide of sorts, for techies who are suddenly thrown into the role of project managers.
That book was not specifically targeted toward small businesses…
Here are some recent articles from my other Web properties:
To Reach Small Businesses, Go Vertical — (to reach business owners, identify the vertical markets with the highest concentrations of small businesses).
Creating Research for PR – Speak to Your Audience — (when using…
A short while ago I discovered an interesting insurance blog, with just the kind of thought-provoking articles I find helpful. But it had no site search. I wanted to explore all the archives, but right then I did not have time to scroll through each month’s archives for the past year.
A few…
Founder of Scientifically Speaking
Aflac
VP of Marketing, FutureSimple
