So thanks for the comment AND for the inspiration!

And, as a bonus, you wove in politics without being partisan, music without being elitist/obscure, and you touched on your own expertise w/o distracting from the greater message. Well-done.

And thanks!

Listen to some old Dr. Dre, Snoop Dogg and Ice Cube. But whatever you do stay away from Tone Loc, Young MC and MC Hammer… definitely stay away from the Hammer!

Here in Atlanta you can swing with basically anything!

Cheerio mate! How should I prepare for my first visit to the west coast? Do you have any special “peachy” flavor i Atlanta, Georgia?

No need to apologize for being for making a grand entrance. It kind of reminds me of Orson Welles’ entrance as Harry Lime in The Third Man…

Thanks for sharing your story, and for helping me answer Deborah’s question.

Martin – All I can say to the Tea Partay videos is WOW…. They were both pretty funny, but I’ll have to go with the West Coast rap as being the funniest.

Thanks again guys!

Welcome to the party! I said the the following on July 10:

“Is this what we should call “cool” stuff?! I don’t listen to rap music so I must be a bit out of sync I will search for a pretty funny viral rap video made by Smirnoff hard cider and come back”

I have now found it. Attend the party at http://www.teapartay.com (I swear that I am not working at Smirnoff! I am an American in Spirit, but I was born in the “Absolut(e)” land called Sweden. )
It is interesting to see how viral this marketing campaign started out with the first video coming from the old east coast and the “preppy” New England style. The follow up is from the new “hip” west coast.

I studied in the “live free, or die” state, New Hampshire, between 1997 – 2000. Then I started working in the mid-west (but still on eastern standard time), in a city called Troy, Ohio. I wonder if they have a special hip-hop / rapper style in the heartland of America? I am fascinated by the different lifestyle around U.S.A and at the same time the integration of the united states of America. I wrote a post in 2005, titled, What Kind of American English Do You. Please feel free to take the quiz and the continue to read my post on the “red or blue state of mind”. Are you doing business in different way if you are on the west coast, east coast, or the mid-west?

Cheers!

Martin Lindeskog
http://Martin.Lindeskog.name

Wow. there was a party going on here. Sorry I’m late to it.

The New Rules of PR ebook has been downloaded 250,000 times in about 2 years. I put out another ebook this year that crossed the 250.000 download mark in just 8 months. That one is called “The New Rules of Viral Marketing”.

There are three important considerations for making information totally free with no registration required.
1) What is your goal? If your goal is to collect email addresses so you can spam people, go ahead and gather names. However my goal was to spread my ideas. I had the faith that people would like my stuff and some would buy my products (my hardcover book or my speaking gigs). I don’t have to coerce them into buying.
2) My evidence is that there is a fifty to one ratio of people who will download when no registration is required. That’s amazing. What that means is that if you have something that requires an email, and you got 100 downloads, you’d get 5,000 with no registration requirement.
3) To get bloggers to write about your ideas, your ideas need to be free. No blogger will talk up your stuff if you are charging for it or you have a gate of some kind. Bloggers are eager to talk up stuff that is free.

Take care, David