Small Business Trends

Dallas, TX (PRESS RELEASE – November 3, 2008) – Nectar, an internet startup from DotVita LLC, was launched today after several months of intense development.

Born from the fusion of personal branding & simplified technology, Nectar helps real people strengthen their image online. Nectar was designed to enhance people’s personal brand by establishing a website format that is uniquely positioned to convey the owner’s attributes, skills, and personality.

“Your presentation online is often said to be one of the most important factors towards building your personal brand. Most businesses have done a good job of marketing themselves online but individuals haven’t fared so well.” says Dave Onkels, co-founder of Nectar. “The reality is that everyone needs to secure their own domain and have a personal website that communicates who they are, where they are online, and how to get in touch with them. Nectar provides high-end, professionally-designed websites built from the ground up to market people (as opposed to products or services).”

Nectar was also founded on the premise that having a custom website should be so simple even a technophobic grandmother can participate.

“Typically, hiring web design firms is cumbersome, complex, time consuming, and expensive – we know because we came from that industry. With Nectar you go from purchase to a fully-functional website running on your own domain (yourname.com) in under five minutes”, said Brett Tilford, co-founder.

Nectar makes the process cost-effective with automated back-end systems, providing a non-intimidating site admin tool, and offering each professional website design to multiple customers. To keep the chances of other individuals owning the same design, Nectar limits each design, or “taste”, to a maximum of 250 people helping to maintain a balance between exclusivity and affordability. New website tastes are released twice monthly.

Complete sites cost just $199 including the design, domain, and 12 months of unlimited Nectar hosting.

Customers can learn more and view a live demo at http://tastynectar.com

About DotVita LLC

Founded in early 2008, DotVita is a privately-held technology company founded by six passionate, young entrepreneurs from the Dallas area whose mission is to deliver internet applications and services for everyday people. For more information on DotVita, please visit www.dotvita.com, or call 972-999-0183.