Small Business Trends

New York City ( PRESS RELEASE – August 3, 2009 ) — Ultra Light Startups is hosting an interactive panel discussion on the critical strategies necessary for website owners who need to attract and engage “local” businesses and consumers.

What: Attracting “local” businesses and consumers
When: Thursday, August 6, 2009, 6:30pm
Where: For Your Imagination, @22 West 27th Street, 6th Floor, New York City

This is a unique opportunity to hear “insiders’ secrets” directly from the CEOs of four top startups including: Yodle, Outside.in, 8coupons, and GrowthSpur. Get vital tips from your fellow Ultra Light entrepreneurs and learn from their experiences – the Ultra Light way.

A “Local” business model is one that requires the attention and focus from geographically specific businesses (restaurants, retail storefronts, home improvement contractors, events, dating, business networking) and/or the consumers interacting directly with these businesses.

Operating a startup with a “Local Business Model” raises a unique set of challenges including:
- Identifying businesses and consumers in your target geography
- Reaching these prospects through targeted marketing campaigns and the different types media they consume
- Developing a “critical mass” of users in multiple and distinct regions simultaneously

Come to the Ultra Light Startups Entrepreneur’s Forum next Thursday, August 6th and find out how to master these challenges.

For more information see:

http://ultralightstartups.com/newyork/local-business-models.html

Ultra Light Startups in Business Week:

http://bit.ly/uls-bw

Company:	Ultralight Startups
Company URL:	http://ultralightstartups.com/newyork/local-business-models.html