How do you measure the impact of your social media efforts? How can you tell if you’re building the kind of web presence that will help you reach the right audience?
Part three of the BlackBerry Wednesday Webinar series focuses on how we can determine if we’re using blogs, Twitter, Facebook, and other social media to effectively connect with the right audience.
Please join us this Wednesday, October 7, 2009 at 1 pm New York time for what promises to be an informative hour. Three experts in web analytics and measuring social media activity will share their expertise and best practices for analyzing the effectiveness of our online activities. The panelists include:
- David Bullock – President of White Bullock Group and Co-author of Barack 2.0: Social Media Lessons for Small Business
- Garrett Mullins – Founder of SMB Digital Media
- Andrew Pincock – Vice President of LotusJump
Areas covered during this one-hour webinar will include what key performance indicators to measure, how to grade measurements, and what tools are available to help analyze social media performance. You’ll also pick up some best practices for doing competitive analysis, as well some ideas for creating an action plan based off of your analysis.
You can also follow us on Twitter at http://twitter.com/smbmobility. And please feel free to follow all the tweeting at the Twitter community site we’ve set up at SmallBizWednesdays.com. Or by using the hashtag #SMBMobility.
See you on Wednesday! Join us!
And a big thank you to BlackBerry for sponsoring the Wednesday Webinars series.