
The “3 to 6 test” is simple.
Set aside 3-to-6 months’ fixed costs as a cash cushion for your business. That’s the amount recommended by Mark L. Mayoka, a CPA who advises small businesses on how NOT to go out of business.
The “3 to 6 test” is a rule of thumb. If…

Harrisburg, Pennsylvania (PRESS RELEASE – October 26, 2009) — Pennsylvania companies interested in selling their goods and services overseas can network with trade representatives to find opportunities overseas during a series of meetings that will be held across the state during…

Let me tell this to you straight: most journalists will never write about your company or product.
Why not? You are not newsworthy! When I say newsworthy, I mean something new in your business that someone besides you (and your team) cares about.
So you know what I recommend? Coming up with a great…

New York (PRESS RELEASE – October 26, 2009) — Verizon announced on Thursday (Oct. 22) an arrangement with electronics provider Samsung that will allow Verizon Partner Solutions to offer its wholesale customers the innovative Samsung Ubigate(TM) series of gateway routers that can be…

Detroit (PRESS RELEASE – October 25, 2009) — Michigan’s small business owners know that offering employee health coverage can help them attract and keep good employees; yet escalating health care costs are making this increasingly difficult. They need help, and they need it…

Inbound Marketing is the kind of book I wish I’d had when I was first starting out in the online world. When you’re new and there’s so much to learn, you hunger for a book that gives you the full picture — start to finish. ‘Just tell me what to do,’ you…

There are lots of great small business events coming up this fall. Check out our latest list, brought to you every two weeks by by Small Business Trends and Smallbiztechnology.com.
The Perfect Pitch 2009
October 26, 2009. The Ritz-Carlton; Marina del Rey, California
Hundreds of influential…

Washington (PRESS RELEASE – October 24, 2009) – Since the launch last year of “Give Me 5: Education and Access for Women in Federal Contracts,” Women Impacting Public Policy (WIPP), the nation’s largest bipartisan women’s business group, and American Express…

I do most of my reading at night. In fact, there’s a stack of books on my nightstand that has become a standing joke with my husband. I choose my reading like you might choose a meal at a restaurant – just depends on what I have a taste for. Lately, I’ve had a hankering for…

New York (PRESS RELEASE – October 24, 2009) – Sunshine Realty Management, operator of Sunshine Suites, the leading provider of community-based shared office space in New York City, has ranked 959th on Inc.’s list of the 5000 fastest growing companies in the U.S. Between 2005 and…