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	<title>Comments on: 5 Mistakes Brick and Mortar SMBs Shouldn&#8217;t Make Online</title>
	<atom:link href="http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html/feed" rel="self" type="application/rss+xml" />
	<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html</link>
	<description>Exploring the trends driving small business</description>
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		<title>By: Vivian</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-801359</link>
		<dc:creator>Vivian</dc:creator>
		<pubDate>Mon, 23 Aug 2010 20:37:17 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-801359</guid>
		<description>Verdran - would you mind if I reprint this blog in my small business e-newsletter? It&#039;s great information. Thanks!</description>
		<content:encoded><![CDATA[<p>Verdran &#8211; would you mind if I reprint this blog in my small business e-newsletter? It&#8217;s great information. Thanks!</p>
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		<title>By: Local Business Marketer</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-790113</link>
		<dc:creator>Local Business Marketer</dc:creator>
		<pubDate>Mon, 09 Aug 2010 19:08:11 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-790113</guid>
		<description>Vedran really did a great job on this one. Social media is especially useful for bricks-and-mortar since the closest personal relationships are usually bounded by geography.</description>
		<content:encoded><![CDATA[<p>Vedran really did a great job on this one. Social media is especially useful for bricks-and-mortar since the closest personal relationships are usually bounded by geography.</p>
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		<title>By: 10 Small Business Articles For Your Online Marketing Strategy &#124; SMALL BUSINESS CEO</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-786925</link>
		<dc:creator>10 Small Business Articles For Your Online Marketing Strategy &#124; SMALL BUSINESS CEO</dc:creator>
		<pubDate>Thu, 05 Aug 2010 11:19:32 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-786925</guid>
		<description>[...] 5 Mistakes Brick and Mortar SMBs Shouldn</description>
		<content:encoded><![CDATA[<p>[...] 5 Mistakes Brick and Mortar SMBs Shouldn</p>
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		<title>By: Toronto Marketing Firm</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-728260</link>
		<dc:creator>Toronto Marketing Firm</dc:creator>
		<pubDate>Thu, 15 Apr 2010 21:16:02 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-728260</guid>
		<description>I&#039;d like to add a 6th Mistake: 
Stopping your offline marketing just because you now have a web presence.

I see way too many businesses that want to implement new and unproven online marketing tactics at the expense of fundamental offline marketing.</description>
		<content:encoded><![CDATA[<p>I&#8217;d like to add a 6th Mistake:<br />
Stopping your offline marketing just because you now have a web presence.</p>
<p>I see way too many businesses that want to implement new and unproven online marketing tactics at the expense of fundamental offline marketing.</p>
]]></content:encoded>
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	<item>
		<title>By: Josh</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-726966</link>
		<dc:creator>Josh</dc:creator>
		<pubDate>Mon, 12 Apr 2010 09:10:25 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-726966</guid>
		<description>Hi Vedran!

This is a really helpful post! Thanks for providing your insight. =)</description>
		<content:encoded><![CDATA[<p>Hi Vedran!</p>
<p>This is a really helpful post! Thanks for providing your insight. =)</p>
]]></content:encoded>
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		<title>By: David Hall</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-722154</link>
		<dc:creator>David Hall</dc:creator>
		<pubDate>Sun, 28 Mar 2010 23:02:33 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-722154</guid>
		<description>I&#039;m surprised to learn that Google doesn&#039;t have more of the search market share. I think the first thing I&#039;m going to do Monday morning is make sure my business is showing up on all the other search options as well. Thank you.</description>
		<content:encoded><![CDATA[<p>I&#8217;m surprised to learn that Google doesn&#8217;t have more of the search market share. I think the first thing I&#8217;m going to do Monday morning is make sure my business is showing up on all the other search options as well. Thank you.</p>
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		<title>By: Geoff</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-721193</link>
		<dc:creator>Geoff</dc:creator>
		<pubDate>Fri, 26 Mar 2010 14:01:44 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-721193</guid>
		<description>Great post.. thanks 

Another common mistake is SMBs getting too obsessed with one metric (usually number of clicks) when they have started an attraction campaign.

It&#039;s really important to look at all metrics - click through rates, bounce rates, time on site, conversion rates, etc.</description>
		<content:encoded><![CDATA[<p>Great post.. thanks </p>
<p>Another common mistake is SMBs getting too obsessed with one metric (usually number of clicks) when they have started an attraction campaign.</p>
<p>It&#8217;s really important to look at all metrics &#8211; click through rates, bounce rates, time on site, conversion rates, etc.</p>
]]></content:encoded>
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		<title>By: 5 Mistakes Brick and Mortar SMBs Shouldn't Make Online</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-715253</link>
		<dc:creator>5 Mistakes Brick and Mortar SMBs Shouldn't Make Online</dc:creator>
		<pubDate>Thu, 11 Mar 2010 21:06:00 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-715253</guid>
		<description>[...] http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html [...]</description>
		<content:encoded><![CDATA[<p>[...] <a href="http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html" rel="nofollow">http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html</a> [...]</p>
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		<title>By: Cassandra</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-710193</link>
		<dc:creator>Cassandra</dc:creator>
		<pubDate>Thu, 25 Feb 2010 23:59:06 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-710193</guid>
		<description>You are correct; a subpar website can be detrimental to a small business. A great reputable and professional service that allows small business owners to take charge of their own website is Office Live Small Business. It is an extremely inexpensive service that provides 500MB of storage space and is ad free.  It also has a free, easy to use web designer tool which allows you to create web pages without the need to know how to do HTML/CSS coding. Check it out for yourself: http://smallbusiness.officelive.com/

For great tips and conversation about running a small business website, join the community over on the Office Live Page on Facebook: http://www.facebook.com/officelive.

Cheers,
Cassandra
MSFT Office Live Outreach</description>
		<content:encoded><![CDATA[<p>You are correct; a subpar website can be detrimental to a small business. A great reputable and professional service that allows small business owners to take charge of their own website is Office Live Small Business. It is an extremely inexpensive service that provides 500MB of storage space and is ad free.  It also has a free, easy to use web designer tool which allows you to create web pages without the need to know how to do HTML/CSS coding. Check it out for yourself: <a href="http://smallbusiness.officelive.com/" rel="nofollow">http://smallbusiness.officelive.com/</a></p>
<p>For great tips and conversation about running a small business website, join the community over on the Office Live Page on Facebook: <a href="http://www.facebook.com/officelive" rel="nofollow">http://www.facebook.com/officelive</a>.</p>
<p>Cheers,<br />
Cassandra<br />
MSFT Office Live Outreach</p>
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		<title>By: Seth</title>
		<link>http://smallbiztrends.com/2010/02/5-mistakes-brick-and-mortar-smbs-shouldnt-make-online.html#comment-709423</link>
		<dc:creator>Seth</dc:creator>
		<pubDate>Tue, 23 Feb 2010 19:08:19 +0000</pubDate>
		<guid isPermaLink="false">http://smallbiztrends.com/?p=27181#comment-709423</guid>
		<description>&quot;Thanks for bringing this to my attention.
It was a typo, I meant to say &quot;that AREN&#039;T a member of their local business associations&quot;.&quot;

Can you fix this typo? I want to link and quote your article, but that is a major typo that is kind of a &quot;deal-breaker&quot; (to quote Liz Lemon.) :)</description>
		<content:encoded><![CDATA[<p>&#8220;Thanks for bringing this to my attention.<br />
It was a typo, I meant to say &#8220;that AREN&#8217;T a member of their local business associations&#8221;.&#8221;</p>
<p>Can you fix this typo? I want to link and quote your article, but that is a major typo that is kind of a &#8220;deal-breaker&#8221; (to quote Liz Lemon.) <img src='http://smallbiztrends.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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