Comments on: 10 Tips to Give Your E-mail Marketing More Curb Appeal

By: David

David — Wed, 16 Mar 2011 23:16:42 +0000

Awesome piece – Addressed several of my thoughts.

By: sam

sam — Tue, 01 Mar 2011 04:02:15 +0000

not too much image can help email delivered, I have experience in some case, especially for corporate email address, they like text format email, if use html email format it big chance to trap in spam box.

By: Jason Stroug

Jason Stroug — Sat, 29 Jan 2011 02:59:58 +0000

These are great tips for when the email is actually read, but what if there is a high unopened email rate even when you are using compelling subject headings? Tips on this to add to the article would be great.

By: Gloria

Gloria — Thu, 19 Aug 2010 08:41:44 +0000

Nice tips. I think they are really helpful.
Now email marketing is commonly used by businessmen but not all of them succeed. The existence of some useful email marketing services, such as Comm100 Newsletter—a tool that can send emails and newsletter effectively, makes it easier for marketer to send business emails to the inboxes of the targets. However, if they pay enough attention to email contents, the results may turn out frustrating.

By: harly

harly — Mon, 16 Aug 2010 13:42:51 +0000

An e-mail must have a good reason for being sent; otherwise it’s better to not send it. The hook of an e-mail is the single thought or message conveyed by that e-mail and should be stated in the first sentence or two of the e-mail.

By: Sharon Reus

Sharon Reus — Fri, 06 Aug 2010 11:02:25 +0000

Great tips, Wendy! I don’t think people realize what a poor impression they make when their email newsletters aren’t formatted properly. Robert asked about how to know what they look like in various mail programs – it’s not fool-proof, but I maintain dummy email addresses in Yahoo, AOL, etc. and when I test my newsletter, I go to each of those and view it just to be sure. They definitely format differently especially in Yahoo. It just takes a few extra minutes to do the steps you mention, but it makes a big difference in the professionalism of the email.

By: Stephen Eugene Adams

Stephen Eugene Adams — Fri, 06 Aug 2010 00:19:59 +0000

Great suggestions Wendy. What are you thoughts on the amount of content in an email and using teasers linked to more information on your website? Maybe a better question is should there be a suggested time period for being able to read the email content, 20 seconds, 1 minute, etc.

By: Martin Lindeskog

Martin Lindeskog — Thu, 05 Aug 2010 21:43:10 +0000

Wendy Lowe: Great tips. I will download “The Small Business Guide to Email Marketing” as a preparation for my new Ego Sole Trader newsletter.

By: Robert Brady

Robert Brady — Thu, 05 Aug 2010 18:21:33 +0000

Great advice Wendy. One quick question though. There are so many different email clients out there and so many different setting. Do you know of a website or tool that will show you what your emails look like in various preview panes and/or with images turned off?

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Thu, 05 Aug 2010 17:08:14 +0000

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