December 1, 2015

Small Business News: Logos and Blogging and Marketing! Oh My!


So many elements go into the running of a successful business. And in today’s roundup, we look at some of the most important of those, and how they meld to create a cohesive whole. It’s an amazing mixture and all call for unique talents from the entrepreneur. Is your business more than the sum of its parts? Read these resources to learn more.


Do you have a business logo? Dude, you need one! If you can’t figure out why, what they do, how they work, what yours should look like or how to go about getting one, read this post. It will most likely change your life. Business Done Now

Are you using LinkedIn for prospecting? If you think the world’s biggest global online rolodex is just a place to say hello, exchange business information and move on, boy, will this post come as a surprise to you. LinkedIn should be a source of clients and customers beyond its value for making contacts and finding people from college or your past job. Here’s how. B2B Marketing Online

Tools, tips, guides and strategies. If you plan to use social media for your small B2B (or B2C) business…and we definitely think you should…here’s a post with a list of 78 resources from tools to suggestions on how to use them from B2B guru Tom Pick. Webbiquity


Setting the prices for your business. Setting prices for your products and services may not be as easy as you think. But if you want an approach that makes sense and will help you develop a system of assigning value to what your business can create, Emma Wimhurst has these suggestions. Tweak Your Biz

Are you playing the right part in your business? Being a small business owner involves playing the part your customer expects while at the same time being true to yourself and your values. After all, both of these aspects are what bring your dream customers and clients to you. Right Ideas/Bright Ideas

Are you a happy entrepreneur? According to this recent post, there are at least five personality traits happy entrepreneurs share in common and whether you run a small mom and pop business or a huge multi-million dollar corporation, the basic ingredients are the same. See how they create the perfect recipe for small business success.


Working with your Web designer or SEO professional If you’re not a techie by nature and decide to hire out for your Web design and Search Engine Optimization, remember that there’s also a skill set involved in working with professionals for outsourced professionals including Web design and SEO. Be sure you provide your Web professionals with what he/she needs to make you look good on the World Wide Web. SEO Ware

Marketing your business is child’s play. Just ask Bambi Gordon who knows a fair amount about the subject. As a small business owner, knowing how to market your business is a key element of success. But sometimes we may make the whole process a bit too complicated. Try making things a bit simpler in your marketing plan. The Woo

Blogging & Social Media

When business blogging goes wrong. Blogging is a critical part of small businesses today from marketing to PR to networking. But are there times when you shouldn’t blog for your business or when the blogging you do for your small business does more harm than good? Well…yes. Here are some things that aren’t good to do with your small business blog. Winning Workplaces

E-mail addresses go social. Combining the connectivity of two of the most powerful elements on the Internet, social media and e-mail, is what Flowtown is all about. Listen to the podcast interview about a technology that will change the way you think about your e-mail account…and maybe the way you look at social networking on the Internet too. Duct Tape Marketing

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5 Reactions

  1. Great tools. Another one would be a post on where to hire people for your site (Elance, Craigslist, etc)

  2. Thanks for the excellent list of posts to check it, and I’m honored that 78 Social Media Marketing Tips, Guides, Tools and Strategies was included.

  3. Finally, I located the information I was searching for. I have been doing research on this subject, and for four days I keep finding sites that are supposed to have what I am searching for, only to be discouraged with the lack of what I had to have. I wish I could have located your website sooner! I had about 25% of what I needed and your site has that, and the rest of what I needed to complete my research. Thank you and keep up the good work!

  4. Logos, SEO, email marketing… these are all elements that go together in a well-planned marketing strategy. Planning ahead and getting experts on your side will make you money.

    Thanks and Regards

  5. If you want to set up your own business or social enterprise I

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