October 25, 2014

Small Business News: Social Media and Networking Lessons

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Social media and networking are two things you’ll hear plenty about in small business circles these days. From the way we market to the way we learn more about our customers or industry and our market, social media and networking are often at the heart. Here’s a roundup aimed to seek out that heart and illuminate the world.

Entrepreneurial Frontier

More about new Facebook groups. We’ve blogged before about this new Facebook feature including the positives and negatives (OK, there are some of those), but how simple is it for you to decide whether this is the kind of tool you really want to use for your business and why? We’ve got some basic info for you. TechClump

What can your dog teach you about business? Well, a lot, according to Jackie Parnell. Here are 16 tips she’s come up with after an enlightening e-mail about “What dogs know about life…” Look through the list and see if you find any information that is useful for your business.  Building Businesses Creating Brands

Social Lessons

Lessons in networking. Of course, there are few small business who would tell you that networking doesn’t work. But what is the best way to network for your small business. As it turns out there may be a set of basic best practices that will at least head you in the right direction. Here are ten tips (and a video!) to help your business networking accomplish its target results. Tweak Your Biz

What The Social Network movie can teach every entrepreneur. Yep, not everybody who’s watched the new movie Mark Zuckerberg hated it or necessarily thought it gave the co-founder of Facebook a black. Heck, some people even learned something from watching the flick. Here are five really important lessons about entrepreneurship you might have missed. Abnormal Marketing

Tools & Tips

Social media app provides online newsletter option. Interested in creating an online newsletter for your business, but not yet settled on the best format to use. Read more about the Facebook app from eCircle, ‘Faceook2Subscribe’, and learn more about the tool’s function as a subscriber based newsletter application for small businesses everywhere. B2B Marketing News

Social media is great but don’t forget the rest of SEO. Remember there’s still a vast Web out there crawling with search spiders whose habits for indexing sites are not clearly understood. Facebook and Twitter are awesome for marketing your Website but you’ll also need to know how to be sure the search engines can find it. Search Engine Guide

Big Ideas

Watch your mouth!…or your fingers while tweeting. Hey, things said, tweeted or shared via the revolutionary new social media cannot easily be taken back afterwards. Social media can be great for marketing and PR. But it can also turn into a nightmare with just a few unfortunate keystrokes. Global Reach Copywriting

What Web applications could your small business utilize? You’ve no doubt heard of “the cloud”, the buzz word with a fuzzy description that is just starting to come into focus for some entrepreneurs as a way to share Web apps for a fee rather than buying and licensing them for your business and maybe dozens of workstations. You may, however, be wondering what kind of apps are available. Well, wonder no more. The Inspired Entrepreneur

Innovation

Facebook app proves need for employee driven innovation. Mark Harbeke shares the story of Google engineer Brian Kennish, who built an app to benefit both Facebook and Google as part of the personal project time he is granted by his employer, Google. Do you de3legate a means for employee innovation at your small business? Should you? Winning Workplaces

Social media: It’s not just for engagement anymore. Engagement, engagement, engagement. We’ve heard it parroted a again and again by well-meaning social media gurus who insist this is the best use for the new Internet tool and companies like Comcast, Dell and BestBuy have had success in using it this way. But could social media also be beneficial to small businesses for driving sales? IBM thinks so and is taking a few steps toward development. V3 Integrated Marketing

5 Comments ▼

5 Reactions

  1. Great post to understand what`s going on.

  2. Good list to dive into a range of perspectives on these topics, nice!

    I think most small business owners could get real results overtime from linking the two marketing tactics (networking & social media). Simply by using the business cards you always get at live events and actually connecting with those people online after. I am amazed how many people don’t do this simple yet valuable activity. Well worth taking 5-10 mins once a week to do this.

  3. Thank you very much for featuring the article I wrote about The Social Network movie, and the lessons it can teach entrepreneurs and business owners. I liked the film :)

    There are also some other really good articles here. I especially like “Social media app provides online newsletter option” and “Lessons in networking”.

    Thanks again.

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