Is your business Byzantine…as in hopelessly old fashioned and out of date? Look, no one says you can or should jump on every bandwagon, go bonkers for every new buzzword or embrace every change that comes down the pike. But is your business still working the way it used to? If not, why not? If you’re starting a new venture, please think about the most efficient ways to build a business today. Don’t follow old patterns that no longer work. Look for new directions, new ideas and new tools. But most of all, look at what works.
Turns out it is about ideas. You’ve heard before that small business and entrepreneurship isn’t just about the “i” word but about execution and the hard work and determination needed to see a product or service to completion. Maybe, but Carmine Gallo insists to survive and thrive, your company needs another “i” word, “inspiration.” And that takes us back to ideas. Bloomberg BusinessWeek
The secret of freemium. Aaron Levie’s company Box.net started giving away their software for free and saw an amazing 1,822 percent spike in sales over the next three years. It’s called freemium and is not a new idea. Give away a basic product and make your sales on features and services. If you haven’t figured out how to make this concept work for you, read on. Inc.com
Creating new incentives for top performers.Retaining the best talent in your business has always been desirable especially for small business owners and entrepreneurs, but how best to do so has not always been clear. A new trend is a twist on the old idea of profit sharing but with more control for a business’s owner. Forbes.com
Prepare to profit.What if every one’s advice on how to calculate a successful business’s financial health were wrong and the only right way was to do something everyone else thought was a mistake? Want to figure out how profitable your business really is? Well, first try deducting your profit. That’s right. Your profit. WSJ
What do Avon, Dell and custom tailoring have in common? The story of J. Hilburn clothier is the story of hitting an untapped market through innovation and ignoring convention. When creating a small business or choosing a new direction for an existing one, consider brands outside your market for inspiration? Bloomberg BusinessWeek
Prospecting for the perfect niche. Like searching for the lucky strike in some 19th century gold rush, small business owners must stake their claim…but first, of course, they must find it. This kind of prospecting goes way beyond social media into the way you build an enduring business serving a distinct market and into the way you create a powerful brand as well. BizSugar Blog
What Steve Jobs’ outbox could teach you about customer service.With a look at some e-mails from one of the most powerful and visionary CEO’s on the planet, we get some insight about how to do customer service right. Think of your e-mail box as a way to deliver unparalleled customer service, and you will soon be on your way to creating a very different kind of business model for everyone. Business Insider.
To create a successful business, simply find a need and fill it. It’s a basic concept behind most successful startups, but how well we think outside the box to create really innovative solutions is what seperates successful from less successful business models. Here’s a profile of one business idea that certainly seems to fit the bill by addressing a problem in a very unique way. The Hub
Are your networking skills going global? In this interesting post, business coach Elli St.George Godfrey looks at the differences between cultures when it comes to networking and how or if these differences may impact their marketability in an increasingly global world. Tweak Your Biz
Facing up to the fear of failure. If you’re afraid of failure than moving your business forward and facing the uncertainties ahead becomes an unbearable task. Facing that fear involves the realization that your ultimate goal is to improve your business not to acheive perfection. Corporate Coach Group