Small Business News: Building Your Business Blog

Default-Image-25

Building a blog is no longer an option for most businesses. If you doubt it, just look at some of the figures below. In the first link we see an oft repeated idea that blogging is dead. It might be better to say that blogging isn’t cutting edge anymore. It’s becoming mainstream. And, particularly when it comes to small business, it’s becoming clear they are now standard equipment.

Basics

Why blogs are NOT dead for small business. Anne Perez looks at the oft predicted death of this online form (particularly with the rise of social media like Facebook or microblogging like Twitter) and comes to the conclusion that, for small business at least, blogs already have a good track record that won’t be fading anytime soon. Tweak Your Biz

Trends

The future of blogging and social media. Blog consultant Michael Martine posts this info graphic created by Dona Collins along with some commentary from Michael’s own journey into full-time blog consulting. His business has been made possible by the rapid expansion of blogs and social media. Now have a look at just what the future may hold. Remarkablogger

Are you blogging yet? We’ve mentioned above the importance of blogging for small businesses and some of the data behind the move. But, if you’re looking for simple reasons to start blogging for your business, here are some points to consider. Business2Community

Tips

Making your small business blog better. Here are at least 10 ways we can do this today and reasons we should do it too. Blogging is a powerful way to maket our businesses, it’s true. These simple techniques will make it easier and show us how to create great blogs of our own. ClickZ

When things just aren’t working. Despite the power of blogging for business, the medium does not work for everyone. Or in every situation. Here are some signs your blogging efforts just aren’t hitting the mark. Don’t worry about it and remember you can easily change your blog to more effectively meet your goals. BNET

Success Story

The new king of blogging. David Karp, founder of Tumblr, brings a very different kind of blog platform to the masses. But what can it do and how useful is it for business application? Read the profile on Karp. You may be seeing the future of blogging for some time to come. Inc.com

Legal

Blogging legal tips. With blogging making every small business owner a potential publisher, there are also some practical and legal considerations beyond simply effective marketing. For instance, is the content shared on your blog legal. Sure cutting and pasting content is easy, but, as you’re creating your blog, be sure you aren’t creating legal hassles for your business as well. WSJ

Strategy

Blogging only part of new online content strategy. Blogging is only part of a new content strategy for business, a strategy that focuses on driving traffic using content of interest to Web users. But is it the best strategy for your business? In this post, we look at blogging options and alternatives. Brafton News

Technique

What a 10 year old can teach you about blogging. There are no more excuses. This ten-year-old has started a successful blog. Why can’t you? Check out his simple advice to take your business blog to the next level. Information comes in all shapes and sizes. Let’s get started. Business2Community

Self-development

Giving your company a voice. In not too flowery terms, this is precisely what blogging does. Like it or hate it, blogging is here to stay. And it is a great way to give a business and brand an identity like never before. Do you have something to say about your business? It seems as if you should. If so, here’s hoping business blogging will help you say it and build your brand in the process. MidEastPosts

8 Comments ▼

8 Reactions

  1. Business blogs are not dead. As a matter of fact my company’s blog Wild Beauty follows my journey from an online store to a floating Pop Up store. I’ve turned it into a summer blog series called “The Pop Up Store Chronicles”. I travel all over Los Angeles and set up my stand in some of the busiest neighborhoods.
    I keep notes of everything that happened, what I learned and share with other small business owners. Through this blog I have increased sales, given my company much exposure and creating a brand.

  2. Great article! Blogging for small-business owners is definitely a platform to give the business a voice. As small-business owners, it is important to reach out there to real people with true opinions. Obviously, a good review of the business is always beneficial. However, we must be ready for criticism and use it to improvise. Either way, blogging is essential. Thank you for sharing.

  3. A business blog is important for businesses. It does not only update outside users of the happenings and involvement of the business, it is also a tool to get on top of the search engine. There are plenty of benefits towards having a business blog. This is something every business should consider.

  4. Your blog should be the hub for all your online activity and can be a great way to boost your online exposure.

    When you place your blog at the center of all your social media accounts, video sharing accounts, online store, etc it makes it possible for a potential client to find you on one platform then learn more about you through your connections to others.

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>



Seen a great marketing campaign in 2013? Nominate for the 2014 Small Business Influencer Awards.