December 22, 2014

Blogging For The Online Entrepreneur

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Blogging is hardly a new trend in business. In fact, blogging and online entrepreneurship have been linked for quite some time. But why is blogging still such an effective tool for your small business even in the age of Facebook and Twitter? For more, read on…

Basic Tips

How to develop the blogging habit. Blogging has been a tool for entrepreneurs through much of the recent development of online business, so not surprisingly, many would suggest the art of blogging is a natural extension of the entrepreneur’s creative impulse. But what do you do when the posts just don’t come naturally? Some inspiration might help! Small Business Trends

Driving traffic to your blog. While an entrepreneur may start a blog to share his or her ideas or to attract investors, partners or customers, it’s also true that marketing the blog itself becomes an inevitable concern. If a tree falls in the woods and no one hears it, the result is essentially the same as in the case of a blog no one reads. Traffic Generation Cafe

Trends

Think your business doesn’t need one? What would you say to experts who insist every small business should be blogging? Better yet, what if they present a clear set of reasons your business should be blogging…today? Well, such advice and such a list of reasons both exist, so fire up that PC or MacBook. It’s high time you started. The Huffington Post

What is social blogging? More a style of blogging than a platform, social blogging is about updating fans and followers regularly with text, pictures, audio, video. It also happens to be an excellent way for businesses large and small to increase brand awareness, loyalty and customers. But how do you make social blogging work for you? Inc.com

Marketing

The first of thirty. Chris Hamilton uses his blog to promote an amazing variety of sales tips and has also recently begun what he says is the first of thirty posts on ways to promote your blog. If you are a business leader or entrepreneur seeking to use your blog to establish your brand, check out Chris’s first of many posts to come. Sales Tip a Day

How long should it take? There are probably as many pieces of advice about how to write a blog post as there are people trying to create a blog for business purposes. (Or maybe more?) Certainly, many gurus might insist that, while blogging is important, it really shouldn’t take you that long. So you’ll no doubt be surprised by a post that suggests just the opposite. Blogging Bookshelf

Better Business

Eclipsed by the social networking revolution? Though at one time considered the most important tool for online marketing, the blog has, in recent years, been displaced by social networks like Facebook and Twitter as the first choice in promoting a business or brand online. But some business experts insist that blogging should never be counted out as a small business tool. Patch

It also works the other way. Don’t count the social media out when it comes to building traffic and attention for your blog, either. It can be a key component of any blog marketing campaign. In fact, a systematic approach to using the most powerful social networking channels (Facebook/Twitter/LinkedIn) can drive huge amounts of traffic and create a major following for your online content. ProBlogger

Conclusions

Not everything you’ve heard is true. The main trouble with business blogging, says business coach Paula Gregorowicz, is the myths about the process perpetuated by many so-called “experts” who gloss over a lot of the really hard work involved. Blogging can be a tremendous tool for your business, but like any other technique, it’s not magic, and takes plenty of hard work too. BlogHer

A simple call for business blogging. If you want to understand, on a very elemental level, what blogging can really do for your small business, look no further than this post from blogger Ming Jong Tey. In simple language free of buzz words that may tend to turn small business people off, Tey explains the basics of branding, authority building and monetizing that are at the heart of business blogging at its most effective. Ming Jong Tey Official Blog

7 Comments ▼

7 Reactions

  1. I think the key is to get into a rhythm where you feed announcements of business blog posts out through FB and TWitter, while supplementing those two with fun stuff. The blog post info is the solid stuff. Something related to the industry, but funny, unusual or fascinating should go in short form on FB–with pictures of course. You can get my free business blog start-up kit as a download from my website. It steps you through the whole process in a manageable way. Good luck!

  2. I fully agree with Suzanne above. Getting into a rhythm and keeping consistency is key, but that is easier than said as sometimes I find that I have not blogged in a week or two which is just not exceptable in business *slaps wrists*

    Jouvan

  3. I really love resource posts like these – they always provide a wealth of information I wouldn’t otherwise have learned about.

    Of course, I always appreciate you mentioning Traffic Generation Cafe!

    Ana

  4. Nice collection here, today!

    I know that from a personal and professional standpoint, blogging has changed everything for me.

    Am I getting the traffic that I feel I should be getting? No way.

    Am I better at writing a post, and some of the other things that go along with it? Yes.

    I just moved my main website and main blog from Typepad (with help from Astacia Carter) over to WordPress, which was long overdue. I learned how to blog at Typepad. But, WordPress…WOW.

    I’m already seeing more traffic.

    Now, back to writing…

    The Franchise King®

  5. Nice list, I think with all of these things patience and mindset is the key. Blogging for business takes time and if your mindset is stuck in the days of yellow pages advertising and other methods that give immediate (but poor) results then blogging is not going to work for you.

  6. Fully agree with Dan. You u need to think whether it suits your business before you start.

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