
With the exception of July 4th weekend, the upcoming Labor Day holiday is usually the most profitable week of the year for a wide range of small businesses. For countless amusement parks, boardwalk arcades and seaside vendors, the week leading into Labor Day represents one last hurrah for the…

Washington, D.C. (PRESS RELEASE – August 31, 2011) – Ventana New Media, the leader in integrated content marketing for accelerated brand authority, lead generation and viral community building, was launched today with the release of the Ventana New Media Engine, a patent-pending platform…

With talk of a double-dip recession heating up, it’s time for small business owners to take a second look at moms and the ways they can benefit your business.
Why moms? A few reasons. First, the recent recession pushed more men out of the work force compared to women (some pundits dubbed it a…

If you caught yesterday’s post, you know that your small business needs a website. If you missed it, well, maybe go give it a read now. Because it’s the truth. Your website is how your business will be able to build a presence, a brand and authority online. It’s also how you ensure that…

San Francisco, California (PRESS RELEASE – August 31, 2011) – Social marketers experiment with Facebook and Twitter content every day with hopes to create active, engaged online communities. The challenge lies in measuring the effectiveness of posts and tweets, which is why Roost, (@roost),…

Using social media is no longer an option–it’s practically a requirement for small businesses who want to connect with their customers. While the tools change almost daily, the goal stays the same: interact with customers and create trust. If you’re late to the bandwagon (or just…

Politics aside, the end of Cololnel Qaddafi’s reign in Libya should be good news on the economic front. If oil production rises in post-Qaddafi Libya, oil prices will drop, resulting in lower gasoline and transportation costs for consumers and small business owners. World events don’t…

Earlier this year, Tyler Garns wrote a post called “Social Marketing vs. Email Marketing: Is It War?“. Apparently it touched a nerve. That post became one of the 10 most popular articles here at Small Business Trends for a few months.
It seems quite a number of you are debating…

Sunnyvale, California (PRESS RELEASE – August 30, 2011) – iMagic has released its latest version of iMagic Inventory, an inventory control software system for small businesses. The new version includes improved sales analysis only previously seen on expensive software far out of the reach…

Data is exploding (not literally, although we’ll cover that, too). The amount of data that organizations are storing has grown exponentially in the last 10 years. According to Gartner research director April Adams, data capacity on average in enterprises is growing at 40 percent to 60 percent…