Latest Stories for October, 2011
The Best Media Buys to Get Your Customers’ Attention
We keep trying to figure out the next big marketing wave so that we can ride it first. But there’s a lot of benefit in maximizing what’s here now.
In the Media Consumption 2011 Infographic, Ad Age, Magid Generational Strategies and MBA Online present an hour-by-hour look at media habits based…
Record Demand for New Funding Methods Rise as Traditional Bank Lending Falls
Bethesda, MD (Press Release – October 25, 2011) – New surveys show small business, the engine of the economy, continues to be the nation’s best job creator. But many small businesses can’t take advantage of growth opportunities because they can’t get traditional bank loans.
Data…
Don’t Get Spooked by Starting Your Own Business
It’s that time of year when one holiday seems to follow right on the heels of another. Now that summer is wrapped up, you need to get the jack-o-lanterns, Halloween candy and costumes ready for our scariest of holidays.
While ghouls and goblins should frighten you on Halloween, what about…
Academic Inventions Generate More Income than Government Ones
Universities and federal laboratories often license their inventions to industry as a way to commercialize those technical advances. Which generate higher royalties?
Recently released data from the National Institute of Standards and Technology (NIST) and the Association of University Technology…
Source4Style Named The 2011 Cartier Women’s Initiative Award Winner For North America
New York City (Press Release – October 21, 2011) – Summer Rayne Oakes & Benita Singh, co-founders of Source4Style were honored as the North American laureate for the Cartier Women’s Initiative Awards at a ceremony held at the Women’s Forum in Deauville, France.
The…
Improving Your Small Business Productivity
Improving productivity is important in any small business, and the topic is often discussed among entrepreneurs. But increased productivity should not always mean working harder. Here’s a look at another strategy and some other important tips for small business entrepreneurs…
Join Small Business Trends at BlogWorld
See you at BlogWorld later this week (November 3-5, 2011)? If you’re going, let’s be sure to connect. We’re maintaining a fluid schedule this year — visiting with peeps we know, walking the Exhibit hall and best of all — a book signing!
Yes, I will be signing my…
10 Marketing Books You Can’t Live Without
If you were marooned on a desert island, with only marketing books to read, which would you want with you?
Our Book Editorial Team here at Small Business Trends recently reflected on that very question.
If you had room for just 10 marketing books in your survival kit for that desert island, the 10…
Effective Marketing: 3 Questions to Get You There
Marketing that makes a difference doesn’t just happen. It takes planning and effort. Here are three questions that help get you to the heart of effective marketing:
1. What do I get for promoting your product?
In “The Cost of Free Publicity: How Much Is Too Little?,” Yvonne DiVita…
More Small Business Contests and Awards For You!
This list of contests, competitions and awards for small businesses is brought to you every other week as a community service by Small Business Trends and Smallbiztechnology.com.
If you’ve entered and won a contest or award listed here, let us know so we can share your news.
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