November 1, 2014

What the Beatles Could Teach Small Business

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The Beatles are not only the greatest pop group in history but may also be able to teach you tons about how to get ahead in business…and what it takes to survive. That post leads off our small business roundup today with plenty of other resources about how to make your small business great.

Startup

Coo Coo Ca Choo! The lads from Liverpool came out of nowhere and changed the world forever. Kind of sounds like what you were hoping to do with your small business, doesn’t it? Here’s what the Fab Four can teach your startup before you can say “Yellow Submarine.” Inc.com

Trading the golden arches for a kiosk at the mall. A newer, smaller scale franchise is on the rise, one that may offer a more affordable option for small business owners who don’t have huge savings to invest. If you’ve been looking for an affordable option, consider this. WSJ

Operations

What will impact your business? We’d really love to know. Hey, 2011 has come and gone, and whether it wasa good year for your business or not, we’re positive 2012 will bring new opportunities…and new challenges. So what changes will affect your small business this year. BizSugar Blog

Small town blogs and why your brand needs them. You may thing your business is too small to worry about Internet marketing much less a blog. But it turns out blogs may be the perfect thing to set you apart from the competition, one small business blogger says. Strategies in Content Creation

Marketing

One more time: Why your small business needs Google+. Drew McLellan may not be the first person who’s told you about the importance of the new Google social engine for your small business and guaranteed he won’t be the last. Drew’s Marketing Minute

Forget the first impressions. It turns out that second impressions are what really matter. Here are some insights on why everything you thought about the way business relationships work might be a little more complicated, and how you can make things work to your advantage. Danny Brown

Mobile

Why just about every business is embracing mobile. If you think that mobile marketing is only for high tech firms, well, think again. Even more traditional companies like water parks and the hospitality industry are getting into the act. Mobile Marketing Watch

Events

Small Business Book Awards Now Open! If you love books on small business, are a writer or publicist, then please take note. The Small Business Trends Small Business Book Awards are now open. We’re excited to announce details so please click through and read more about the details today. Small Business Trends

Strategy

How analytics trends affect your Website. You may not take much notice of the activity of the big search engines, but what they do can affect your business if you have a major presence online. Here’s one example of how trends at Google are affecting referrals on a variety of sites. Small Business Search Marketing

So, what’s different about you? If you can’t answer this question, than your business is already in trouble. Do you use “me-too” positioning to define your brand? You may be sending a very clear message to your customers as a result. Small Business Branding

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