August 23, 2014

Introducing The First Professional Social Network: Muxi

The business community already has options when it comes to social networking, but is there a need for a social networking platform that is strictly for professionals?

muxi

Muxi, a new mobile social media platform, aims to be “the first professional social network.” Unlike LinkedIn, Muxi’s founders claim that the app is a more social place for professional types to connect and network with one another, rather than just a place to post resumes like many do on LinkedIn.

Is there a place for a more social social network for professionals?

Small business owners and entrepreneurs could use a service like Muxi to make connections with other professionals who might help to further their business ventures, and to share ideas with others in similar professional situations. It can be used to find new employees or partners, ask questions, and share experiences.

Muxi’s features include “fraternities,” groups where users can network with others who share similar business goals or work in similar fields. This idea stems from professional fraternities that were used centuries ago. But with Muxi, business owners and other professionals can use this concept to network with others from the convenience of their mobile phones. Muxi also gives users the option to share their posts on other sites like Facebook and Twitter.

However, some critics may argue that professionals already have plenty of places to network online and on their smartphones. From Facebook groups to Twitter chats and even LinkedIn’s group feature, many professional types and business owners are far from strangers to social networking.

Muxi may have its own niche and provide some useful features, but will enough business owners actually sign up so that the app will be useful for networking purposes?

Currently, Muxi is an invite-only app, but prospective users can request an invite from the site itself. In addition to its mobile app, Muxi has plans to launch iPad, Chrome, and desktop apps in the near future.

3 Comments ▼

Annie Pilon - Staff Writer


Annie Pilon Annie Pilon is a staff writer for Small Business Trends, covering entrepreneur profiles and feature stories. She is a freelance writer specializing in marketing, social media, and creative topics. When she’s not writing for her various freelance projects or her personal blog Wattlebird, she can be found exploring all that her home state of Michigan has to offer.

3 Reactions

  1. There is always room for niche stuff, but I won’t be using it.

  2. Hi have to agree with Del. I am having a hard time seeing the need they are filling.

  3. I haven’t been a member of a regular school fraternity, but I became a member of Delta Mu Delta (an international honor society in business administration). I am a member of Vasa Order of America (a Swedish American fraternal organization).

    I have sent a request for an invitation to Muxi. I “auto” tweeted the following after making the request:

    Tweet message by @muxiproject: “Finally a true professional social network!” ;)

    If this new professional social network is based on the idea of referral marketing, I will be interested to explore it further. I am a Certified Networker (R) by ReferensAkadamin in Sweden (Referral Institute in America).

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