October 31, 2014

Where Future Entrepreneurs Are Living Today

future entrepreneursIf you are not running your own business today, do you plan to start one in the next three years?

Whether a person answers “yes” or “no” to this question depends a lot on where she is located. According to the 2012 Global Entrepreneurship Monitor (GEM), a survey of nearly 200,000 adults in 69 nations, only 2 percent of people not currently running their own businesses in Japan and Russia intend to start one within the next three years. But 79 percent of non-entrepreneurs in Uganda intend to be in business for themselves within that time.

The large difference across countries in the fraction of the population that plans to start a business in the next few years raises the question: why?

The GEM report and data provide some tantalizing clues.

As the authors of the GEM report explain, a country’s economic development level matters. In poor countries, a much larger fraction of the non-entrepreneur population intends to start businesses in the future. This pattern is consistent with an argument that I and others have made elsewhere. As countries get richer, the opportunity cost of starting a business rises, reducing the fraction of the population that wants to be self-employed.

While that argument might account for the much higher level of entrepreneurial intentions in Uganda than Japan, it doesn’t explain why 13 percent of non-entrepreneurs in the United States intend to start businesses in the next three years, while only 2 percent in Japan do, or why such a small fraction of Russians plans to start a business in the coming years.

The GEM report provides data on three characteristics that might also matter. The first is the country’s current rate of entrepreneurial activity. Across the 69 countries in the study, the current rate of new firm formation and the percentage of non-entrepreneurs planning to start a business in the next three years are correlated at 0.84. Places that have a high rate of start-up activity today are also places where more non-entrepreneurs intend to start businesses tomorrow.

The second characteristic is entrepreneurial capabilities. Across countries, the level of perceived start-up skills and non-entrepreneurs’ start-up plans are correlated 0.80. Places where people think they know how to start businesses also tend to be places where people intend to start companies.

The third characteristic is how favorably society views entrepreneurship as an occupation. Across countries, the correlation between the perception of entrepreneurship as “a good career choice” and the fraction of the non-entrepreneurial population that intends to start businesses in the next three years is 0.69.

So what countries have the highest fraction of people intending to start businesses in the next three years?

Poor countries with currently high rates of start-up activism whose residents tend to perceive their entrepreneurial capabilities as strong and who see entrepreneurship as a good career option.

Globe Photo via Shutterstock

4 Comments ▼

Scott Shane


Scott Shane Scott Shane is A. Malachi Mixon III, Professor of Entrepreneurial Studies at Case Western Reserve University. He is the author of nine books, including Fool's Gold: The Truth Behind Angel Investing in America ; Illusions of Entrepreneurship: and The Costly Myths that Entrepreneurs, Investors, and Policy Makers Live By.

4 Reactions

  1. Thanks for your always spot-on data, Scott.

    I know that this didn’t come up in your post, but doesn’t “attitude” come into play?

    Don’t folks who want to start their own businesses have to “feel” good about things going on in their country…in their lives?

    (Before taking on something as big as starting a business)

    The Franchise King®

  2. Great info, Scott. Thanks for sharing your insights with us.

  3. Very interesting post Scott.

    Entrepreneurship is clearly growing in popularity in many countries, but it’s surprising that Japan and others aren’t keeping up with the trend. Well done Uganda though!

    I guest perhaps the availability of large companies to work for in those two countries plays a part, but there must be more to it than that…

  4. Interesting! If you have seen the latest graph from Google, it is clear that a higher percentage of start-up entrepreneurs are in the Asian countries. Have you seen that?

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