You need to know this. You will be a misguided leader to the degree that there is a difference in what you think your customers think and what they really think.
So, what do they really think?
Find out.
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About Larry Janesky
Larry Janesky is the Author of Think Daily for business people - a collection of daily business tips. He is an award wining author and the founder of a number of successful businesses, most notably Basement Systems and Dr. Energy Saver. 
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