October 23, 2014

Google Databoard Lets You View Research, Create Infographics

google databoard

Google recently unveiled a new tool that allows you to view a variety of the company’s research, in one place, through a simple to browse dashboard.

It also enables you to easily combine the data of your choice into custom infographics to share with your customers and audience.

Introducing the new Databoard for Research Insights on the official Google Inside Adwords blog, Adam Grunewald, Google’s Mobile Marketing Manager explained:

It’s important for businesses to stay up to date about the most recent research and insights related to their industry. Unfortunately — with so many new studies and with data being updated so often — it can [be] difficult to keep up. To make life a bit easier, we created the Databoard for Research Insights, which allows people to explore and interact with some of Google’s recent research in a unique and immersive way.

Simply enter Google Databoard and choose the research that most interests you or is most relevant to your business.

What You Can Find in Google Databoard

For example, one collection of studies entitled Mobile Search Moments examines mobile search and how it affects conversions and consumer behavior. Another entitled The New Multi-Screen World looks at how customers engage with smartphones, tablets, laptops and other screen-based communications.

A third section on mobile in-store research looks at specifically how smartphones have transformed retail. A fourth called Our Mobile Planet simply looks at how consumers use the Internet with the arrival of the smartphone.

You can download a study in its entirety in PDF format or select a portion of the study you would like to view. Once within the study you can click on individual “data tiles” containing specific data and graphs providing more detailed information.

Share or Create an Infographic

If you want colleagues, customers or social media followers to have the information too, Google has made the process very simple.

A button at the top of each page lets you “share” the information you are looking at via Google Plus, Facebook, Twitter, or e-mail. You can also copy a URL link and place it in an email or on your website or blog.

Another feature lets you add selected data tiles into a customized infographic which you can then share on social media channels, through email or through a URL link.

The below video gives a simple overview to get you started with using the Databoard for Research Insights for your business, customers, clients and followers.




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Joshua Sophy - Staff Writer


Joshua Sophy Joshua Sophy is a staff writer for Small Business Trends, covering technology and business news. He is a journalist and editor with 15 years experience in media. A former newspaper reporter and editor, Joshua also serves as President of the Board of Directors of a curling club and is editor of a regional newsletter focused on the sport of curling in the Eastern U.S.

6 Reactions

  1. Google Data Boards enables users to utilize Google’s immersive collection of data and research. They are the data Kings and for a small or medium sized business this gives them an edge against companies that have large budgets and research staffs.

    While there is a learning curve here, the results can be quite impressive.

  2. Google Data Boards helps analyst to figure it out the latest trends in the industry.

  3. I somehow fancy the infographics feature. After all, people nowadays are more visually oriented than before. This is a great way to present your data and gain an understanding of the trends in your visitors and conversions.

  4. Hi Joshua,

    Okay this is interesting write up. Honestly, I have yet to hear about Google Databoard and your write up explains about it so well.

    Thanks for this and voted on BizSugar.

    Reginald

  5. I knew about Google’s dashboard, but not the databoard! ;)

  6. Hi Joshua,

    Thanks for posting such useful information. It is indeed a very helpful tool for small business like mine.

    With this, there is no need to have deep pockets in order to do research.

    Cheers,
    Anthony

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