August 30, 2015

Skillfeed: Video Tutorials to Make Your Web Presence More Visual


Images are so much more important today online. With the Web becoming more visual,  entrepreneurs and small business staff are being challenged to hone their design skills.

And that’s where a new learning center called Skillfeed comes in.

Skillfeed is a new service launched in June, from the popular stock photo service Shutterstock.

Skillfeed is a video tutorial center. It provides training videos designed to help you become better at Web development, graphic design, photography, video, mobile development, 3D/motion design, and audio.

There are even a handful of courses on pure business subjects such as learning to use Microsoft Excel and WordPress.  The majority, though, focus on design- and visual-related skills.

The videos include short ones, called “Skill Snacks,”  that provide a quick overview or hone in on one single feature of a tool.  For example, one 4-minute video demonstrates Excel keyboard shortcuts.

And then there are long multi-part, multi-hour courses – we saw some more than 4 hours long in total duration.

Matching Your Skill Level

One of the annoying things I find about presentations, books and learning materials is when the learning level isn’t clearly stated.  If you’re already at an advanced level, you can waste a lot of time sifting through beginner-level material — and get frustrated in the process.

Newbies can be equally frustrated. How many times have you wanted a high-level  introduction to a subject, only to get plopped into the middle of advanced level material that has you down in the weeds? You feel lost.

Skillfeed addresses that by labeling courses according to skill level.  You can sort courses by beginner, intermediate, advanced and expert levels.

For $19 a month, you can have access to as many videos as you have time to watch, guiding you through the intricacies of, say, a software tool like Photoshop.

Skillfeed currently has more than 10,000 videos available. These videos are all quality-vetted by Shutterstock before they’re posted on the site.  With a subscription you can watch unlimited videos on demand. You can bookmark your favorites or ones you plan to watch in the future.

You also can see up to 30 seconds of any video for free.  Consider the 30-second preview the movie trailer for the course.

My observation is that the tutorials can be valuable whether you are a design professional, or simply an entrepreneur who wants his or her website to look better.  For instance, I know that I will never match an expert at using Photoshop. For complex or important projects, I will always seek out a real designer.

But sometimes you just need to be able to tweak a photograph or add some text to an image. It helps if you have some do-it-yourself skills.

An Extension to Shutterstock’s Core Business

Shutterstock founder and CEO, Jon Oringer, noted in a statement announcing the service, “Skillfeed is a natural extension for Shutterstock since we already serve an active, paying community of more than 750,000 professionals who view us as a trusted, creative resource.”

Here at Small Business Trends we are users of Shutterstock stock images to add visual interest to  articles. We are very particular about not just grabbing other people’s images off the Web.  We use only images that we feel secure in knowing will not pose copyright issues later on, and Shutterstock gives us that assurance.

It’s good to see Shutterstock adding another service to help small businesses and entrepreneurs “up” their visual game.


Anita Campbell - CEO

Anita Campbell Anita Campbell is the Founder and Publisher of Small Business Trends and has been following trends in small businesses since 2003. She is the owner of BizSugar, a social media site for small businesses, and also serves as CEO of

2 Reactions

  1. This is a very cool idea and with a $19/month price point I think they are providing tons of value for the money.

Leave a Reply

Your email address will not be published. Required fields are marked *