- Small Business Trends - http://smallbiztrends.com -
Facebook Posts Get Most Engagement in First Five Hours
Posted By Joshua Sophy On August 29, 2013 @ 11:00 am In Social Media | 17 Comments
That post you just left on Facebook won’t interest your followers for long. In fact, several studies suggest most engagement for your post occurs in the first 5 hours after you create it.
Engagement, by the way, at least as defined by Facebook, means actions – likes, shares, clicks or comments – taken by a user when he or she sees your post.
That’s an incredibly short time to get your audience’s attention. Let’s face it. Some may go much longer without even glancing at their Facebook page. But that’s not all.
Wisemetrics, the firm that did the latest of these studies and recently shared the results, dug  a little deeper. Here’s what they found:
There are a few ways to get more mileage out of your Facebook posts:
Like  Photo via Shutterstock
Article printed from Small Business Trends: http://smallbiztrends.com
URL to article: http://smallbiztrends.com/2013/08/facebook-posts-engagement-first-five-hours.html
URLs in this post:
 dug: http://blog.wisemetrics.com/facebook-posts-lifetime-even-shorter-than-you-thought/
 embedded posts: https://developers.facebook.com/blog/post/2013/08/21/embedded-posts-now-available-to-everyone/
 research also indicates: http://smallbiztrends.com/2013/08/facebook-study-social-media-likes.html
 Like: http://www.shutterstock.com/pic-128816875/stock-photo-like-sign.html