March 30, 2015

Google Plus Now Integrated with Authorship Program

google plus authorship

There’s now an easier way to get authorship attribution for your content by using your Google Plus sign in.

In a recent post on the official Google Plus Developers Blog, Seth Sternberg, Director of Product Management for Google Plus explains:

Starting today we’re integrating Google+ Sign-In with Google’s Authorship program. So if you connect your account with Google, for instance, the articles you publish will now be associated with your Google+ profile automatically.

So far you can only connect accounts on and TypePad to your Google Plus account. But Sternberg says Google is working with other sites like, WikiHow and Examiner.

So the hope is that Google will be able to expand this pilot program to lots of other sites and apps using Google Plus sign in.

Sternbeg adds:

With this association in place, we can look for ways to surface your info when it’s most relevant. For example, today users may see your name, picture and/or a link to your Google+ profile when your content appears in Search, News and other Google products.

The new sign in integration should encourage more people to use Google Plus, says Barry Schwartz in a post at Search Engine Roundtable.

Are you using the new Google Plus sign in for authorship attribution, yet?

More in: 11 Comments ▼

Shawn Hessinger - Editor

Shawn Hessinger Shawn Hessinger is the Editor for Small Business Trends. He is a journalist and social media networker with more than a decade of experience in the traditional newspaper business before moving to the digital world. He was the former community manager of BizSugar and the former community editor at AllAnalytics, a site dedicated to professionals in the business intelligence and analytics community.

11 Reactions

  1. Google Authorship is a great way for Google to know what content is credible and I like the way they’re conveying it in the search engine results. Despite the naysayers of Google+ I think it will be relevant for a long time because Google is running almost everything through it now.

  2. That’s great. But if I have to point out something, why only? I think this can be useful in other platforms especially the independent WordPress CMS. Although I love the name-content association, it is still better if it can be applied to different platforms.

  3. Looks like Google Plus is getting more relevant with this pilot program linking to lots of other apps and sites like WordPress, which is a very popular blogging platform.

  4. Shawn,

    I need a simple guide on how to create the authorship program. I think that I have filled out my Google+ profile in the right way. I have said before that Google+ will be a big player in the commenting and sharing field in the future. And I guess that it will be searchable… ;)

  5. This is very good news – the easier Google makes it for people to qualify for authorship the faster it will grow – they easier they will be able to spot spammers.

  6. This is a step in the right direction. I think there are some SEO plugins that accomplish this as well.

  7. I saw that for the first time this week and wasn’t sure what to make of it. I’m still not too sure about it. It seems like a good thing, but when has a really good thing come this easy?

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