35 LinkedIn Tools for Business, Plus a Few Extras

linkedin tools for business

LinkedIn is a great way to network with other business owners. You most likely already know that. But are you using it to its full potential?

The following is a list of LinkedIn tools for business to help increase your LinkedIn effectiveness. Whether you need something to help you follow posts on the go or are just looking for something to help improve your profile visibility, you can find the LinkedIn tools for business you need here.

LinkedIn Tools for Business

LinkedIn for Android

The two main smartphone operating systems each have their own app, naturally. LinkedIn for Android is here. You can grow your network, connect with others, and access engaging and meaningful content while waiting in the elevator or for your next appointment. If you need to update your profile, view recommended jobs, or even upgrade your account, this LinkedIn app will do it.

LinkedIn for iOS

If you’re an iPhone or iPad user, here’s the iOS app in the iTunes app store.

LinkedIn for Windows and Blackberry

There’s also LinkedIn for Windows phones and LinkedIn for Blackberry. These two have more limited LinkedIn features compared to the Android and Apple apps.

OFunnel

OFunnel is a cool new tool that alerts you when someone in your network connects with someone new. The internal LinkedIn “Saved Searches” feature is somewhat similar, but not near as robust as OFunnel. The OFunnel tool captures more connections that the built-in tool misses. This tool forwards changes to you automatically. Think of it as Google Alerts for relationships, as the site says, in this era of social sales. Helpful for keeping up with your network.

LinkedIn Badges

Rather than post a resumé on your website, you could show one of these LinkedIn badges that allow people to click through to your profile. Of course, that means you need to keep your profile up to date. There are several styles from which to choose.

SlideShare

slideshare

LinkedIn owns SlideShare. This is one of my favorite services for sharing expertise. It allows you to embed YouTube videos, create a webinar, share presentations/documents, and upload PDFs, sales/marketing presentations, conference talks, or portfolios directly onto your LinkedIn profile. You can even use it to sync LinkedIn and Facebook.

Share on LinkedIn

When you are surfing the Web, do you come across webpages you would like to share on your LinkedIn profile? Add Share on LinkedIn to your browser toolbar. Then just click to share. As noted elsewhere, you can also do this with extensions via most browsers and phone apps, too.

Pulse

pulse for linkedin

If you are tired of clicking from page to page to get updates, Pulse for iPhone sends you news, social network updates, RSS, magazine, and blog feeds to the comfort of your phone. Pulse for Android will do the same thing on your Android based mobile device.

LinkedIn Contacts

LinkedIn Contacts is an iPhone app that combines your contacts and notifies you for birthdays and job changes in your network.

Sync.ME

Use Sync.ME to update your contact list in one smooth step. This app syncs with your LinkedIn and Facebook contacts and ensures that you have the most up to date information about them. You can view your contacts full screen pictures when they call, and you can choose how you appear in their phones, which gives you a mobile business card.

Outlook Social Connector

To view the latest activity on LinkedIn in your inbox, try Outlook Social Connector. This app allows you to email your connections directly and allows you to use your Outlook email to send connect invitations.

Follow Company Plugin

Placing the Follow Company Plugin on your website will allow those who visit to follow your LinkedIn company page on each follower’s homepage.

Member Profile Plugin

Use the Member Profile Plugin to create a neat business card sized picture of your LinkedIn member profile right on your webpage.

Sign in with LinkedIn

Want to learn more about the people who are using your website? Sign in with LinkedIn will allow the users of your website to sign in with their LinkedIn account. This lets you capture and store their LinkedIn ID, which gives you access their profile information. Of course, most people are probably not going to do this unless you have a community offering where it makes sense, but you may have a reason to check this out.

Company Insider Plugin

Company Insider will let you profile company employees on your website and personalize what users see about them. If your visitor is connected to someone in that company, they will see that in the plugin. It also provides links, so your website users can follow the featured companies. It doesn’t have to be your company, either.

Company Profile Plugin

The Company Profile plugin shows more details about the company itself and simply lists connections your visitor has at that company. The Insider one above focuses on the people first.

Full Member Profile

If you want to feature only individuals on your website, you can bring their LinkedIn profiles to the front with Full Member Profile. In my opinion, this full member info is best used when you want to display your employees via their LinkedIn profile rather than create a traditional “About Us” page.

Apply with LinkedIn Plugin

Looking to find top talent to hire through your website? Apply with LinkedIn is a customizable plugin that will allow website visitors on your career page to use their LinkedIn profiles to apply for jobs.

Recommend Button

Help people pass along information about your products and services using the Recommend Button. When you install this on your website, users can recommend your specific products or services they like on LinkedIn.

Export LinkedIn Connections

Use Export LinkedIn Connections to backup and save your LinkedIn contacts to a spreadsheet which you can then import into most other Web based and desktop email programs, including: Yahoo! Address Book, Outlook Express, Microsoft Outlook, and Mac OS Address Book.

Jobs Plugin

The Jobs Plugin allows you to post jobs you have listed on LinkedIn to your website. Or you can list other LinkedIn jobs available to boost engagement with your site, or as a way to help your community of readers or visitors.

Oktopost

If you are looking to organize your social media into one targeted marketing approach, consider the free trial of Oktopost. This app helps you manage social campaigns, track metrics, review and reply to all comments across social networks from one interface, capture leads, and integrate their data into CRM and marketing automation platforms. After two weeks, the cost is $29-$79 per month depending on your social media presence.

Chat for LinkedIn

Chat for LinkedIn is an Android app that allows you to chat with your contacts in real time on LinkedIn or instant message those who are not online.

Buffer

buffer app

It is difficult to post to social media at a time when people will read it. Sometimes your posts can get lost in the masses. Buffer allows you to fill your buffer once a day and it then releases the posts to your social media websites when it determines the most opportune times.

Cardmunch

Are you tired of trying to keep track of business cards? Turn them into LinkedIn contacts by snapping a picture of them with Cardmunch. Only bummer — no Android app, only iOS.

Hootsuite

Most of us are familiar with Hootsuite, a powerful social media management tool that manages multiple social networks, tracks brand mentions and schedules updates, among other tasks. There is a free plan for five social networks or less and two advanced plans that run $8.99 and up per month.

Sproutsocial

Another social media manager is Sproutsocial with plans ranging from $39 for up to 10 profiles to $99 for up to 50 profiles. With this one, the higher the cost of the plan, the more bells and whistles you get.

LinkedIn’s WordPress

Several WordPress apps allow you to publish posts or links for posts to multiple social media websites at the same time. LinkedIn’s WordPress syncs your WordPress blog to your LinkedIn profile.

Leenk.me

To coordinate publication of your LinkedIn, Twitter, Facebook and FriendFeed account updates, try leenk.me.

NextScripts

To publish WordPress blog posts automatically to your social media network (including LinkedIn and more than 17 others) you can use NextScripts.

Yoono

Yoono is an iPad/iPhone app that combines LinkedIn, Facebook, Twitter and Flicker feeds on your iOS and allows you to update your status on all of them at once. I tried using it on an Android-powered phone via just a browser and it didn’t work. But you easily can use it on a desktop computer.

FB LinkedIn Resume

To publish parts (or all) of your LinkedIn profile on your WordPress blog, try FB LinkedIn Resume.

WordPress LinkedIn Plugin

If you would rather have your full profile and a scroll of your recommendations, use this WP LinkedIn Plugin.

LinkedIn Maps

These two are mostly for fun. They worked intermittently for me. If you are looking to “see” your connections in a visual format, try LinkedIn Maps. First, let me say that this app is intense. You get a very busy connect-the-dots-type visual and as it fully loads you can click in and see various people. This app will give you a visual representation of your connections and help you understand your relationships.

Connection Timeline

On the other hand, if you are looking to reconnect with people you knew in your previous business life or looking to reconnect with the past, check out Connection Timeline. It pops up people as you scroll across the dates of your LinkedIn years.

TripIt

If you are planning a business trip or a working vacation, make it more effective by connecting with others who are going to be in the same city. The TripIt app will let you know where your professional network is traveling and even display your own travel information. This link should take you to your own application settings where you can authorize the app. But if not, you can get to it via settings when you are in your LinkedIn account.

LinkedIn is one of my favorite ways to stay in touch with business friends and allies. I regularly use it, along with many of these apps, to keep up with what people are creating, doing, and learning.

You can dial up your networking approach with some of these LinkedIn tools for business and it may help you land a new profitable customer or project. Keep us posted on any LinkedIn tools for business that you love and use.

LinkedIn Concept Photo via Shutterstock

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TJ McCue - Product Editor


TJ McCue TJ McCue is the Product Editor for Small Business Trends and an entrepreneur who publishes Tech Biz Talk. TJ is a former Wall Street Journal columnist. He also writes for Forbes and American Express OPEN Forum. He loves learning about technology apps and software services - share yours with TJ.

36 Reactions

  1. I love the idea of using your LinkedIn profile as a living resume. It has contact info, work history, skills & recommendations. All online 24/7.

    • Me, too, Robert. I figure if a company can’t wrap their head around using my LinkedIn profile as my resume, then I probably would not want a job or project with them. My limited opinion — but I think those who get it, get the online future, the digital future, are ones who say that LinkedIn can serve as an application, as a way to vet one another (and it does go both ways — I certainly check out the people who work at a company). I know that some will argue a resume is still essential, but I beg to differ.

  2. Amazing LinkedIn resources post, TJ!

    I never knew so many LI tools existed.

    I’ll start checking them out today.

    The Franchise King®

  3. FB linkedin resume is the best Tool what i ever used rest may be fine but i feel its the better one.

  4. Wow – this is a crazy long list list of LinkedIn tools TJ!

    This is the kind of stuff that can really help small businesses get an edge in marketing/networking/selling, so thanks for compiling – lots of new ones to check out!

  5. TJ,

    This is a fantastic list of LinkedIn tools. I haven’t tried most of them – and will try a couple in a moment.

    From your list, I’m interested in Cardmuch’s service. It’s simple, yet answer my problems quite well.

  6. Wow, that’s a lot of LinkedIn tools. I’m particularly liking the look of SlideShare and Buffer. I might look further into those two.

    Thanks.

  7. Hi TJ,

    Great post about the LinkedIn tools. I particularly like SlideShare, Yoono, and LinkedIn WordPress. I lke the idea of being able to update your status on all social media at the same time.

    I love the idea of being able to link your post to LinkedIn and when you publish your post, it publishes to LinkedIn automatically.

    Thanks so much for sharing your knowledge. It’s so helpful! :)
    Geri

  8. Hello TJ,

    Thank you for this exhaustive list of tools. I only know some of them.

  9. I didn’t realize LinkedIn had so many tools and plug-ins. I had been using HootSuite to sync my WP blog with LinkedIn, but will give their WP integration a try. One additional feature I would add is the ability to export all of your connections to a CSV file and then upload to your email client. This can be a quick and easy way to find all of your LinkedIn contacts on Twitter.

    • thanks Ryan. Most of these are external, third-party add-ons, not directly from LinkedIn. Although the export one that I mention is from them. You can export via different filetypes, mostly CSV formatted for Outlook or Yahoo or… Are you talking about a third party tool? Would love to get the link.

  10. This is a very long list of LinkedIn tools for business, but provides fresh insights on how they can be used to spur business growth. There is no limit to what we can do.

  11. Interesting post. I keep my LinkedIn account updated but didn’t know about most of these apps and tools. I will definitely try Slide Share and Card Munch.

  12. This article is awesome. Never knew that there are such tools to help out businesses on LinkedIn.

  13. TJ,

    Excellent information — thank you very much for taking time to share!

    Have you tried Xobni / Smartr for consolidating contacts?

  14. Thanks for the list. I just tried LinkedIn Maps – interesting.

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