Jody Glidden discusses the changing attitudes toward CRM apps and the business relationship intelligence automation advances prompting them.
Brent Leary is the host of the Small Business Trends One-on-One interview series, a weekly series featuring key voices in companies large and small. He is also a Partner at CRM Essentials and organizer of the Social Business Atlanta conference.
Brent serves on the advisory board of The University of Toronto CRM Center of Excellence, writes the Social CRM column for Inc.com’s technology site, and blogs at Brent’s Social CRM Blog.
Paul Greenberg of The 56 Group: CRM, Customer Engagement and Customer Experience Aren’t One in the Same
Paul Greenberg discusses the difference between customer engagement and customer experience.Sep 16, 2016 282 Shares
Ray Wang of Constellation Research: Companies Unable to Connect IoT to Customer Experience Will Lose
Ray Wang of Constellation Research discusses what will happen to companies that can't connect the Internet of Things to their customer experience.Sep 2, 2016 233 Shares
ThinkJar's Esteban Kolsky discusses why customer service will be dead in 10 years and whether your company is ready for it.Aug 26, 2016 329 Shares
Kraig Swensrud of Campaign Monitor: B2C Focused SMBs Need Marketing Automation Just as Much as B2Bs Do
The key to small B2C company success is in marketing automation, says Kraig Swensrud at Campaign Monitor.Aug 19, 2016 255 Shares
Dave Gerhardt of Drift.com talks with Brent Leary about the potential game changer known as marketing bots.Aug 12, 2016 211 Shares
Judy Chan of Urban Airship: 82 Percent of Millennials More Likely to Use a Loyalty Card on Their Mobile Device
Judy Chan of Urban Airship discusses the impact of mobile wallets for small businesses and benefits of loyalty programs.Jul 29, 2016 246 Shares
Jason Mann of SAS speaks about the current and future state of the Internet of Things and its impact on small business.Jul 22, 2016 805 Shares
Pegasystems founder and CEO Alan Trefler discusses how businesses need to keep up with the constant behavioral changes of their customers and how they're not doing that now.Jul 1, 2016 215 Shares
Atlanta-based sports team pros discuss how their teams are using mobile content to better interact with today's fan bases.Jun 24, 2016 246 Shares
SugarCRM's CEO Larry Augustin talks about CRM's impact on business and how his company has its eyes on the future of its platform.Jun 17, 2016 461 Shares
Dilawar Syed of Freshdesk: Key to Being a Successful Mobile-first Business is a Service-first Culture
Dilawar Syed of Freshdesk discusses the future of mobile-first business during this session at the recent ExCom 2016 conference.Jun 10, 2016 294 Shares