Your company brand's success hinges on its reputation. Building that reputation online is a great way to boost your brand's standing. Here are some tips on building a good reputation for your brand.
Deborah Shane is a past staff writer for Small Business Trends covering marketing, branding and social media topics.
She knew early on, that she had a knack for creative writing, helping and motivating others and that she was a catalyst. she would use those qualities and more through her career and life journey.
Deborah started out as a rockin’ singer/published songwriter, teacher and award-winning broadcast radio sales professional then transitioned in 2007 out of corporate America and launched DeborahShaneToolBox. Her diverse career background combines entertainment, education, sales and media. She has performed on stage, taught in front of a classroom and won awards for her broadcast radio sales professionalism and small business content marketing.
She now guides, assists and empowers others through their career transitions, business development and professional advancement through her integrated media platforms featuring her Podcast, social media content, writing and speaking.
Her book Career Transition—Make the Shift tells her career transition story and how anyone can “move their career in the direction they want it to go. Her new book #trusthewhy – Fundamentals and Values Get You Through Any Cycle was released in early 2014.
She is very proud of being recognized for being a Top 100 Small Business Champion in 2012, Top 100 Small Business Podcast in 2013, Top Twenty Women To Follow on Twitter 2013, Top 300 out of 15K Featured Hosts on BlogTalkRadio 2013.
How people perceive you weighs a lot on your successful ability to network with others. So, how does a small business owner become a likable person?Nov 17, 2015 1.3k Shares
A business year is just that, a full year. A great start, an improving Spring and a prosperous summertime are only worth that if you don't finish the year with that same vigor. Here are ways to avoid petering out as the daylight hours get shorter and shorter.Sep 7, 2015 666 Shares
The greatest sales pitch may only extend as far as the end of a first sale. But following up with your clients or customers could help build business relationships for the future.Aug 24, 2015 808 Shares
Whether you're starting a new business or revitalizing an old one, renewing your own spirit as an entrepreneur often comes first. These 22 tips to get your mojo back will help you rejuvenate your creativity and transform your outlook.Jul 1, 2015 717 Shares
Think you're getting too old to compete in today's youth-centric world? You needn't feel that way. There are steps you can take to keep you current with today's trends and work to eliminate any potential age bias in your workplace.Jun 23, 2015 236 Shares
It's an accepted axiom that relationships are important in business. So then why do some entrepreneurs spend so little time building and nurturing healthy relationships? Don't wait until you need a partner, customer or favor to start reaching out.Jun 18, 2015 708 Shares
You've heard both terms used independently, of course. Storytelling is as old as time. And you know very well what your brand is. So perhaps you already understand this new buzzword everyone's talking about. But how do you put it into action?May 28, 2015 1.3k Shares