If you're running a retail clothing shop or any business that requires the use of changing rooms, pay attention to the small details. Keeping these rooms updated, clean and welcoming is a good way to keep your customers coming back.
Rieva Lesonsky is a Columnist for Small Business Trends covering employment, retail trends and women in business. She is President and Founder of GrowBiz Media, a content and consulting company specializing in covering small businesses and entrepreneurship. Before co-founding GrowBiz Media, Lesonsky was Editorial Director of Entrepreneur Magazine. A nationally known speaker and authority on entrepreneurship, Rieva has been covering America’s entrepreneurs for more than 26 years.
Lesonsky has appeared on hundreds of radio shows and numerous local and national television programs, including the Today Show, Good Morning America, CNN, Fox Business News, The Martha Stewart show and Oprah and can regularly be seen on MSNBC’s Your Business. Lesonsky has written several books about small business and entrepreneurship, including the bestseller, Start Your Own Business. She is an editor-at-large at AllBusiness.com and contributes to The Huffington Post and numerous business Web sites.
Many organizations have recognized Lesonsky for her tireless devotion to helping entrepreneurs. She served on the Small Business Administration’s National Advisory Council for six years, and was honored by the SBA as a Small Business Media Advocate and a Woman in Business Advocate. The Collegiate Entrepreneurs Organization honored her for helping drive “the entrepreneurial revolution in secondary education.” The ASBDC awarded her a “Champion of Small Business” award. In 2003 Lesonsky was inducted into the Business Journalism Hall of Fame.
To be the best, sometimes it's best to do what the best do. That's especially true for customer service. And what does a new study reveal to be the key behind one of the best-rated companies in customer service? It's customer service speed.Feb 2, 2016 239 Shares
Moonlighting was a popular show in the 80s and it's a popular way of working today. New information reveals that one-third of all gainfully employed people in the U.S. are working a second job of some kind for supplemental income.Jan 27, 2016 151 Shares
If you think an overqualified employee is going to regret working for you and think they're better than everyone else, think again. New data shows these overqualified employees are a boon to your business and they'll probably enjoy working in that role.Jan 20, 2016 324 Shares
Designers seem to be favoring the open floor plan idea for workspaces. Workers have demanded they tear down the cubicle walls and they've complied. Here are scenarios when it could work for your small business and times when it's not conducive to getting work done.Jan 13, 2016 378 Shares
Change is inevitable, especially in retail. Small businesses that endured the many changes that happened last year should be a little more prepared for the many changes that will likely happen this year in retail.Jan 6, 2016 533 Shares
Customer service is more important than ever. If you're not providing for your customers and their demands, another company just might. Here are the top complaints of U.S. consumers today.Dec 29, 2015 96 Shares
Depending upon the niche of your small business, there are likely people or brands to which everyone else looks to for advice. Here are several ways to use that type of influencer to help your business.Dec 28, 2015 232 Shares
Return fraud is on the rise for a variety of reasons. And especially now, it's important for your store to check its policies and be on the lookout for potential fraud.Dec 23, 2015 176 Shares
You'd think Millennials are keen on shopping exclusively on their phones ... or at least they're computers. Not true, though. Instead, Millennials are seeking out a better brick-and-mortar retail experience.Dec 15, 2015 340 Shares
Mark Zuckerberg has decided to take a two-month paternity leave from Facebook. Could your small business afford to allow such a break? Will his decision spawn a new look at maternity and paternity leave in the future?Dec 9, 2015 177 Shares
Being a successful small business manager isn't difficult. In fact, a lot of the most important concepts were learned way back in kindergarten.Dec 2, 2015 185 Shares