With pay-per-click ads -- like AdWords -- you already know the importance of having the right message and of course targeting the right customer. But did you know that doing so at the right time is critical too? Turns out determining the best time to run those powerful marketing messages isn't as much guess work as it might seem. Here are some tools and techniques to help.
Robert Brady is Senior Manager: Software, SMB, Strategy at Clix Marketing a Google AdWord Certified Partner.
Robert got started in Pay-Per-Click (PPC) marketing during a class project in college and hasn’t stopped learning since. He is a Google AdWords Certified Partner and is certified with Marketing Experiments for Online Testing and Landing Page Optimization. He has worked with a variety of different companies ranging from a small grass-fed beef grower in Idaho to a large B2B data storage provider.
He currently resides in Provo, Utah and can often be found skiing the greatest snow on earth, mountain biking through the Wasatch mountains or playing ultimate Frisbee at the park on a Saturday morning. The best way to say hello is through Twitter, where you can find him @robert_brady.