Periscope says its users are watching 40 years of video in a single day now. And interest in and the popularity of the Twitter live streaming app continues to grow. When will small businesses begin to tap into the growing network?
Shawn Hessinger - Editor
Shawn Hessinger is the Editor for Small Business Trends. He is a journalist and social media networker with more than a decade of experience in the traditional newspaper business before moving to the digital world. He was the former community manager of BizSugar and the former community editor at AllAnalytics, a site dedicated to professionals in the business intelligence and analytics community.
Shawn is also an entrepreneur at heart, having founded his own firm providing blogging and social media engagement services, consulting and freelancing for online businesses, particularly Web publishers and online communities, in several industries.
Small business owners that accept credit card payments from customers are facing an important deadline later this year. Here is some helpful information on EMV credit cards and how to adopt "chip cards" into your point-of-sale system.Aug 3, 2015 398 Shares
If your like most small business owners, office productivity is a constant challenge. Whether you're a solopreneur working from a home office or a small business owner working with employees from a more traditional office, here are some thoughts from a recent Twitter chatJul 26, 2015 397 Shares
Recruiting and retaining the best employees comes down to more than just offering the highest salaries. That's good news for small business owners who often can't compete on that level. Fortunately, there is something these smaller companies can do to level the playing field. An upcoming Podcast has more.Jun 27, 2015 257 Shares
If your small business touches on the fashion market in any way, you'll want to pay attention to the growing trend of geek wear out there. A recent event in the Silicon Valley put a spotlight on plenty of new designers and products. Here is a sampling.Jun 6, 2015 269 Shares
Versatility may sound like a good idea for your business, and it can be. The trouble comes when that versatility translates into a brand that is too general or too poorly defined. Developing a narrower niche for the services you provide can result in more clients and higher profits.May 24, 2015 279 Shares
What kind of content marketing will serve your business the best? The answer is simpler than you think. Concentrate on mastering this basic principle to improve your marketing strategy long term.May 22, 2015 679 Shares
What's in a name? It turns out just about everything when trying to establish an online presence for your business. Fortunately, among all the SEO, legal, branding and other considerations, there's one factor that stands out.May 15, 2015 429 Shares
So you think getting a referral from that fanatic fan who can't get enough of your product or service is going to be easy? Think again. Here's what you need to do first.May 11, 2015 466 Shares
From hanging out on your Facebook page to spending too much time on your email, what kills your productivity? And more importantly, what tricks and tools can make it better than ever before?May 8, 2015 277 Shares