Authors Dan Kennedy and Kim Walsh-Phillips explain how important it is for small businesses to actively engage potential leads on social media to turn them into sales.
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The authors of "On Purpose" discuss how to create an as-close-to-perfect customer experience at a time when customer loyalty seems to be a forgotten concept.Feb 6, 2016 159 Shares
"Small Data" explores the idea that even the tiniest bit of knowledge about customers could provide much larger insights on larger trends.Jan 31, 2016 294 Shares
What are the factors that make the most influential people in business that way? This book attempts to break it down for readers.Jan 30, 2016 298 Shares
Inventors and product managers need to read "One Simple Idea" as it guides each through the sometimes-tricky licensing and patent processes.Jan 24, 2016 314 Shares
How do you get your great ideas into action? Reading "Unquestioned Brilliance" will help get you that answer.Jan 23, 2016 263 Shares
As a small business owner, you're reminded constantly about the value of having a digital marketing campaign. But what if you honestly don't know the first thing about a digital marketing campaign?Jan 17, 2016 729 Shares
Being light in the loafers can be a powerful motivating factor for people with an entrepreneurial bent. "Shark Tank" personality and mogul Daymond John shares some of the stories of people, including himself, who've picked themselves up from literally having nothing.Jan 16, 2016 1.1k Shares
Linda Davis Taylor discusses the importance of talking about money at the dinner table in her book "The Business of Family: How to Stay Rich for Generations".Jan 10, 2016 245 Shares
"Deep Work" examines the idea of shrinking time in a world where we're surrounded by devices and products designed to give us more time.Jan 9, 2016 260 Shares
Author Steven Tobak says entrepreneurship today has strayed from some core values and concepts.Jan 3, 2016 529 Shares
Seeking funding for your small business? It's never been easier to get that money with more and more avenues available but those avenues make it more complicated. This book should help provide some guidance.Jan 2, 2016 359 Shares