Small Business Trends

Most entrepreneurs want to stay positive and upbeat.  If we don’t we might succumb to defeat, and let down those who are counting on us:  our employees, our customers, and our business partners.

That’s where motivational books come in.  A good inspirational book can be reassuring.  It helps you see that other business owners have encountered the same issues and Read More

Phil Simon’s newest book, The Age of the Platform, is the kind of book to read if you want to better understand the Internet and how your company can fit into it and create a business model to profit from it.

The subtitle “How Amazon, Apple, Facebook, and Google Have Redefined Business” gives further clues of what this book Read More

“You can’t be mad at the world when you understand the mammal brain,” says Dr. Loretta Graziano Breuning, author of I, Mammal: Why Your Brain Links Status and Happiness.

All mammals, including humans, have social behaviors to help increase their chances of survival. As a bonus, there are parts of the brain, called the limbic system, Read More

Author Deborah Shane knows something about career transitions.  She’s been a singer, Latin dancer, high school teacher, and a songwriter.  And those are just a few of her past jobs.  She spent a number of years in radio sales.  After the radio business changed so dramatically in the first part of the millennium,  she started her own sales training business, Train Read More

I’ve been a little slow to jump on the Google + bandwagon. But I was slow to get on Twitter too, so I’m determined not to be left behind (again). And so in an effort to be smarter about this latest social media tool, I recently snapped up a free autographed of the book  Read More

Carrie Wilkerson, also known as the Barefoot Executive, didn’t set out to be an entrepreneur or small business owner. She was a high school teacher. Changes in her life circumstances “forced” her into starting a business.

This is the backdrop for her new book, “The Barefoot Executive: The ULTIMATE MANUAL For Being Your Own Boss Read More

Can you believe that the first Web page is now more than twenty years old? That means that websites, blogging and social media have gone way beyond the point of being trends – they are as valuable to the future of your business as a phone.

And software has been around since the 1940s, although it didn’t become ubiquitous in Read More

Life’s first moments leave indelible marks on the memory.  From baby steps to the first day at school….from the first kiss at a dance to the firstborn in your family, you certainly have strong feelings about your own personal milestones.  So it makes sense that with increasing numbers of people starting businesses, many would recall business milestones such as Read More

If you were marooned on a desert island, with only marketing books to read, which would you want with you?

Our Book Editorial Team here at Small Business Trends recently reflected on that very question.

If you had room for just 10 marketing books in your survival kit for that desert island, the 10 books below would be a good Read More

This is the third day in a row where I’ve started no less than three activities within 10 minutes and made little progress on any of them.  I am distracted,  I am frustrated and I am falling behind.

That’s the moment that I glance at my nightstand and see the book 18 Minutes: Find Your Focus, Master Distraction, Read More