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4 Ways to Be More Authentically Green
Business owners are often natural sales people. They love to talk about their successes – and yes, occasionally glaze over their setbacks, their shortcomings. It’s human nature, in fact. But when it comes to green business, there are risks to downplaying your weaknesses or only trumpeting…4 Sustainability Trends Among Retailers
Retailers face major challenges when it comes to sustainability. They source products made all over the world. They use lots of energy to keep stores well lit and comfortable. They sells products that could one day end up in landfills.
But a new report from the Retail Industry Leaders…
What’s the State of Green Business?
What are corporate sustainability leaders worrying about these days? Are businesses still investing time and money in green initiatives like they did a few years ago?
GreenBiz recently unveiled its State of Green Business 2012 report. The 84-page report goes into great detail about the current…
How to Start a Business Recycling Program
One of the easiest and cheapest ways to be an eco-friendlier business is often overlooked: Recycling. Chances are your business sends more items to the landfill than it has to. According to the Environmental Protection Agency, about 75% of solid waste thrown away is recyclable. The good news,…
Want Clean Energy: Try Your Utility
Not ready to install solar panels or put a wind turbine out back? You might have another option: purchasing renewable energy from your electric company. Many electric utilities let commercial and residential customers pay extra to have more electricity sourced from renewables, such as solar,…
4 Ways to Boost Your Green Business Efforts in 2012
It’s that time of year when everyone is making New Year resolutions to improve their lives in the months ahead, from health to relationships to finances. Another worthy consideration is how to make your business (and life in general) eco- friendlier in the year ahead.
Last month, I featured some…
Green Business Trend: Giving Customers a Bigger Role
Customers are no longer just passive witnesses to businesses’ green efforts – They’re joining in. Many companies are moving away from conventional cause marketing – just donating dollars to charity — and creating their own environmentally focused campaigns that encourage customers…
Green Business Trend: Aiming for Carbon Zero
Being an eco-conscious business once was impressive enough. But now more businesses are taking their green efforts to a whole new level: trying to completely erase their footprint.
It’s often called “carbon zero” or “carbon neutral.” The idea is that a business lowers its carbon…
Green Business Trend: “Eco-Packaging” Takes Off
As you wrap, and unwrap, gifts this holiday season, you may notice they’re a little lighter than usual. It might be because more companies are easing up on the packaging – or at least using eco-friendlier alternatives.
As the green movement grows up, there’s a new movement among businesses…
Green Business Trend: Turning to Nonprofits for Help
Becoming an environmentally responsible business isn’t an overnight process. It can take weeks of research and data analysis to make wise decisions that help both the environment and the bottom line – time many business owners don’t have to spare.
To cope with this challenge, more nonprofit…



















