Interviews | Small Business Trends

Alexei Dunayev of TranscribeMe: Necessity is the Mother of Invention

By Brent Leary - May 17, 2013 - 3 Comments

It's likely that some of you have heard the old English proverb, "Necessity is the mother of invention." It's a phrase that aptly applies to the early beginnings of one small business, co-founded by Alexei Dunayev. Tune in as Alexei joins Brent Leary to discuss how necessity gave birth to the … Read More

Terry Jones of Travelocity and Kayak: Then and Now

By Brent Leary - May 10, 2013 - 4 Comments

What a difference a decade can make. Terry Jones, Founder of Travelocity.com and Chairman of Kayak.com, joins host, Brent Leary, to discuss adaptation to change and the differences between the early beginnings of Travelocity, founded in 1996, to the changes and opportunities that were in place … Read More

Justyn Howard, Sprout Social: Social Media Management Evolution

By Brent Leary - May 3, 2013 - 2 Comments

Technology moves at the speed of sound and social media resides in the technological realm. As a result, social management must be nimble and ready to evolve and adapt at the same speed in which technology moves. Justyn Howard, CEO and Founder of Sprout Social, joins Brent Leary to discuss … Read More

Oberweis Dairy: A Story of the High Value of Analytics

By Brent Leary - Apr 26, 2013 - Leave a Comment

If you've never given thought to the value of analytics, the story that follows will prove to be a reminder of its worth. The story concerns Oberweis Dairy in Aurora, Illinois. Bruce Bedford, Vice President of Marketing Analytics and Consumer Insights for Oberweis Dairy, joins host Brent Leary … Read More

Matt Thomson of Klout: Measuring Influence in the Social Sphere

By Brent Leary - Apr 19, 2013 - 1 Comment

Tune in as Matt Thomson, Vice President of Business Development and Platforms for Klout, joins Brent Leary to discuss the ins and outs of social influence. Among the topics discussed are measurement, influential media, leveraging, branding and more. * * * Small Business Trends: Can you tell us … Read More

Melinda Emerson on Transitioning From Employee to Entrepreneur

By Brent Leary - Apr 12, 2013 - 9 Comments

Have you dreamed of starting your own business but find yourself unsure of how to make the transition from employee to entrepreneur? Melinda Emerson, the Small Biz Lady, joins Brent Leary to share her "Emerson Planning System;" six steps to transition from employee to entrepreneur. * * * Small … Read More

Brian Solis of “What’s the Future (WTF) of Business:” Creating Customer Experiences

By Brent Leary - Apr 5, 2013 - 6 Comments

Brian Solis, Author of "What's the Future of Business: Changing the Way Businesses Create Experiences," joins Brent Leary to discuss the importance of creating fluid, memorable and enjoyable customer experiences in business and across marketing channels. * * * Small Business Trends: You have … Read More

Loni Stark of Adobe: Digital Marketing Solutions in the Cloud

By Brent Leary - Mar 29, 2013 - Leave a Comment

Bob Dylan once sang, The Times They Are A-Changin' and these words still ring true today, some 49 years later. Marketers need to understand how their message can now be honed in with data and Loni Stark, Director of Product & Industry Marketing at Adobe, has a solution. She joins Brent Leary … Read More

4 Startup Founders Discuss How Customer Engagement Has Changed

By Brent Leary - Mar 22, 2013 - 7 Comments

It takes a great deal of time, effort, passion and commitment to create successful businesses today. Recently I had the pleasure of hosting Social Biz Atlanta 2013 where four company founders of inbound marketing and CRM startups discussed how customer engagement has changed in the past 5 … Read More

Steve Cox of Oracle: Cloud’s Lure is Return on Investment

By Brent Leary - Mar 15, 2013 - 2 Comments

The Cloud offers many enticing benefits and opportunities to small businesses that they otherwise may not have had access to. Tune in as Steve Cox, Oracle's Vice President of Oracle Accelerate Programs, joins Brent Leary for a discussion on the lure of the Cloud - return on investment. * * … Read More

Rich Rao of Google: Ever-Evolving to Meet Changing Small Business Needs

By Brent Leary - Mar 8, 2013 - 4 Comments

These days, technology evolves at the speed of light, as do the technology needs of small business. Rich Rao, Director of Worldwide Sales and Operations for Google, joins Brent Leary to discuss Google small business technology and the changing technological needs of small businesses. * * * Small … Read More

Ramon Ray: Behind The Book “Facebook Guide to Small Business Marketing”

By Brent Leary - Mar 1, 2013 - 7 Comments

Most would agree that Facebook is a valuable marketing venue for small businesses. Tune in as Ramon Ray, Editor and Technology Evangelist for SmallBizTechnology, joins Brent Leary to discuss his timely new book, "The Facebook Guide to Small Business Marketing." Ramon shares Facebook tips he learned … Read More