Small business owners -- solopreneurs and of the smallest businesses, especially -- need to become on-the-fly experts to stay atop tech trends. Check out how you can become a one-man public relations team.
For specified, personal marketing tips and insights – be sure to use our Competitive Intelligence Tool to research your business. Target your market, map out locales, and discover how your business compares to your industry and local area by revenue, size, age, etc. Or simply browse this section for small business marketing tips, advice and insights about small business branding, email marketing, social media marketing and much more.
Sending out a truly memorable promotional gift needn't break the bank. But just the right touches can leave a lasting positive impression upon others of your brand and yourself as an entrepreneur and overall thoughtful person. What makes a promotional gift stand out from the rest? Check out these things to consider before giving.
Google has made some important changes to its Webmaster Guidelines. Check out what you need to be aware of so the most powerful search engine continues to recognize your site and visitors continue to come back.
Slide shows may be the down point of any business day -- especially for the really boring ones. Maybe it's the presenter, not the presentation? Either way, slide shows and presentations are here to stay and are getting more elaborate and useful every day. Check out this big list of helpful presentation tools best for sales and marketing efforts.
Influencer marketers are not only providing valuable content to the brands they help promote, they're also increasing their own exposure to the betterment of their business, too.
The littlest things are usually the ones that matter most. The small business community knows that the small things and making changes to them, can make a big impact on your success. Check out what they shared this week regarding tips to make your small business stand out from a growing crowd.
The new AdWords app for iOS is chock full of new features that aim to help you better manage your ad campaigns. Check out these 5 things you need to know when getting started with it.
Where are you spending your online advertising dollars? A new study from Adobe shows that the rate of mobile search advertising is up and the amount of mobile site visits prompted by a paid ad are trending the same way.
If you’ve got a great idea for a product or service but don’t have the means or the will to sell it yourself, fear not. You have the option of licensing your product or idea to another company instead.
Ghostwriting could be a great way to advance and amplify your brand. If you've got the ability to produce content for others and potentially benefit yourself, ask these three questions before agreeing to any assignments.
Your small business website is the online face of your business. But what do you put on your site. Members of the small business community, this week, shared some helpful tips on building a better business website.
If you haven't heard of the Flat Lay design or the Boho design trend, you should check out the 2016 Creative Trends report from Shutterstock. These visual styles will be especially important for websites, social media, and content marketing in 2016.