Marketing Tips

For specified, personal marketing tips and insights – be sure to use our Competitive Intelligence Tool to research your business. Target your market, map out locales, and discover how your business compares to your industry and local area by revenue, size, age, etc. Or simply browse this section for small business marketing tips, advice and insights about small business branding, email marketing, social media marketing and much more.


How to Easily Analyze Your Business Data

Technology is bringing small business the ability to draw data from their activities and not just in a series of blase numbers, either. All this business intelligence is a boon to any small business owner depending on how they use it.


Tappyn Introduces Crowdsourced Copywriting Services

Tappyn connects small businesses on tight marketing budgets with freelance ad copy writers who compete to write the best two-line ads. Winning writers get paid $50 for their work and businesses get the ad copy they want.

puppy chart 4

Puppies 62 Percent More Popular Than Kittens in Marketing

Leverage the power of puppies in your next marketing campaign. Cat lovers, sorry - puppies are WAY more popular than kittens when it comes to visual content. How do we know? There's data from Adobe Stock to back that up.

cocacola pepsi

Iconic Brand Rivals Undergo Logo Swap

The company Printsome took a unique look at some of the most iconic brand logos and then swapped them with their rivals. Check out the results.

passion for community

How to Turn a Passion for Community into a Thriving Business

For a small business to be successful, it must find its place within its community, physical or virtual. Check out how one Toronto plumbing business has enjoyed nearly a quarter-century of success by knowing its place within the community there.


Stand Out from the Competition With These 10 Tips

The right marketing strategy can help your small business stand out from a crowded field. And members of our small business community have plenty of advice on how to achieve that. Check out what they're sharing this week.


How User-Generated Content Can Benefit Your Online Business

If you want to spread the word about your brand, don't be afraid to leverage user generated content, While there are certainly risks, the benefits far outnumber them. Who better to share your brand with the world than your biggest fans?

Looking for templates, checklists or guides? The Small Business Resource Center has them!