By William Johnson - Mar 14, 2013 -

Smartphone and tablet adoption is accelerating worldwide, and it can be expected that mobile commerce (m-commerce) sales will also be greater in the years to come, with more retailers interested in building mobile sites to reap additional profits.
Mobile website design is complicated, since …
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By Timothy Carter - Mar 5, 2013 -

If you're not using social media marketing to improve your trade show success, then you're missing out on big opportunities. Follow these four social media trade show marketing tips to boost interest, create buzz and keep people interested in your business ideas.
Make as Many Connections as …
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By Michael Holmes - Feb 26, 2013 -

Big data is a big thing nowadays. Big data here represents the number of posts to social media sites, the use of digital pictures and videos, purchase transaction records, sensors used to gather climate information and cell phone GPS signals to name a few. For the business owner, big data is an …
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By Shawn Hessinger - Feb 25, 2013 -

Recent data suggest real-time location based marketing is not only becoming more popular, it may also be more effective.
Restaurant, retail and travel businesses lead the way in this marketing segment and two variants of this marketing have shown impressive growth in the last year.
Location …
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By Chris Hamilton - Feb 21, 2013 -

Are you using text marketing or text codes as part of your marketing strategy?
If you don't know what text marketing or mobile marketing (I use these terms as one and the same) is, then this is something that you need to be looking into.
Text marketing is basically distributing your marketing …
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By Deborah Shane - Feb 17, 2013 -

Given that we live, work and play in two worlds, in-person and online, finding your best mix of media, marketing and mingling can influence meeting the right people, joining the best communities, getting involved with them and communicating to them.
We know the benefits and value of networking …
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By Anita Campbell - Feb 14, 2013 -

Holiday marketing has become ever more popular with small businesses. Just look around at how frequently you see the words "sale" or "specials" combined with a holiday name such as Christmas or Mother's Day.
No longer is it just the "big" holidays. Groundhog Day, Columbus Day, Flag Day -- …
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By Annie Pilon - Feb 6, 2013 -

Foursquare has just released a new mobile app, Foursquare for Business, to serve as an extension to the existing merchant dashboard, giving businesses the ability to manage specials and view recent activity and analytics from their mobile devices.
Foursquare for Business promises to help …
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By Vedran Tomic - Feb 6, 2013 -

Have you ever wondered why some local businesses seem to be thriving by marketing themselves only on the Internet? So did we. And we discovered that you must start with Google.
However, you have to go above and beyond it to make the Web a real game changer for your small local …
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By Deborah Shane - Feb 4, 2013 -

Say so long and 'au revoir' to the elevator pitch and welcome the personal branding statement. It's part of the AOL to Gmail, Boomer to Millennial, desk top to mobile shift.
"What do you do?"
By far the question we are asked, and will be asked, the most on a daily basis when out meeting …
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By Saad Ahmed - Feb 3, 2013 -

At 15, I landed in Canada from a land far, far away. The very same year, I got my first taste of entrepreneurship.
I started by converting the good ole' paper forms to digitized databases for insurance agents. For an added fee, I also downloaded the data to a Palm V with automatic syncing. Fast …
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By Chris Hamilton - Jan 30, 2013 -

Do you have a retail storefront?
Are you a contractor that is supplying services at someones house or place of business?
You should be using a business sign, like a sandwich board or a lawn sign, to draw in traffic or build awareness for you business. Signage is an excellent way to help …
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