If you want to spread the word about your brand, don't be afraid to leverage user generated content, While there are certainly risks, the benefits far outnumber them. Who better to share your brand with the world than your biggest fans?
For specified, personal marketing tips and insights – be sure to use our Competitive Intelligence Tool to research your business. Target your market, map out locales, and discover how your business compares to your industry and local area by revenue, size, age, etc. Or simply browse this section for small business marketing tips, advice and insights about small business branding, email marketing, social media marketing and much more.
Wordpress freedom exists in a uniform Web 2.0 world thanks to the innovations and new technologies from a variety of software developers.
Are averages really a "sucky metric" for measuring the impact of a PPC ad campaign for your small business. Here's a look at the criticisms of them and how they're potentially still a relevant means of determining how your PPC campaign is scoring.
Check out these 5 tips that should help boost your company's web traffic and hopefully keep the same people coming back for more.
Digital marketing campaigns and overall efforts are becoming increasingly important for small business success. Our community has plenty of tips this week on how best to update your online marketing campaigns today.
When Google eliminated AdWords from the right sidebar of its search results pages, many predicted Armageddon for advertisers. In fact, with right side ads gone, the results have hardly signaled disaster. See what really happened - based on data.
Marketing efforts have been focused online for a few years now but in 2015, it really came to the fore. Expect a lot more of that -- especially a push to mobile -- as a marketing trend in the coming year.
What's the health status of your company's website SEO? It may not be as vibrant as you think. Here are 5 checks you can make quickly to ensure your SEO is fit and trim.
Spring brings with it a rebirth of just about everything. And it's a chance to dust off your marketing promotions. Top members of our small business marketing community shared with us some of their best Spring marketing ideas for your small business.
Bank of America has a special promotion that grants cardholders access to some of the top museums across the country. How can your business tie into a promotion like this and attract new customers?
Think there's nothing similar between website SEO and The Bachelor? Think again. Check out these three surprising similarities.
There's no sense creating great content for your website if no one is going to read it. Here are some ways you can help promote your blog and get your great content in front of engaged readers.