Marketing Tips

3 Ways to Design a Mobile Website for Your Business

Smartphone and tablet adoption is accelerating worldwide, and it can be expected that mobile commerce (m-commerce) sales will also be greater in the years to come, with more retailers interested in building  mobile sites to reap additional profits. Mobile website design is complicated, since … Read More

4 Social Media Trade Show Marketing Tips

If you're not using social media marketing to improve your trade show success, then you're missing out on big opportunities. Follow these four social media trade show marketing tips to boost interest, create buzz and keep people interested in your business ideas. Make as Many Connections as … Read More

6 Data Tracking Services For Your Small Business

Big data is a big thing nowadays. Big data here represents the number of posts to social media sites, the use of digital pictures and videos, purchase transaction records, sensors used to gather climate information and cell phone GPS signals to name a few. For the business owner, big data is an … Read More

Don’t Miss Out On Location Based Marketing (Infographic)

Recent data suggest real-time location based marketing is not only becoming more popular, it may also be more effective. Restaurant, retail and travel businesses lead the way in this marketing segment and two variants of this marketing have shown impressive growth in the last year. Location … Read More

10 Tips For Successful Text Marketing

Are you using text marketing or text codes as part of your marketing strategy? If you don't know what text marketing or mobile marketing (I use these terms as one and the same) is, then this is something that you need to be looking into. Text marketing is basically distributing your marketing … Read More

6 Statistics That Influence Your Mix of Media, Marketing and Mingling

Given that we live, work and play in two worlds, in-person and online, finding your best mix of media, marketing and mingling can influence meeting the right people, joining the best communities, getting involved with them and communicating to them. We know the benefits and value of networking … Read More

Holiday Marketing Tips for Your Business – Twitter Style

Holiday marketing has become ever more popular with small businesses.  Just look around at how frequently you see the words "sale" or "specials" combined with a holiday name such as Christmas or Mother's Day. No longer is it just the "big" holidays.  Groundhog Day, Columbus Day, Flag Day -- … Read More

Foursquare For Business App Launched

Foursquare has just released a new mobile app, Foursquare for Business, to serve as an extension to the existing merchant dashboard, giving businesses the ability to manage specials and view recent activity and analytics from their mobile devices. Foursquare for Business promises to help … Read More

10 Local Marketing Tips You Can Implement Today

Have you ever wondered why some local businesses seem to be thriving by marketing themselves only on the Internet? So did we.  And we discovered that you must start with Google. However, you have to go above and beyond it to make the Web a real game changer for your small local … Read More

So Long Elevator Pitch Welcome Personal Branding Statement

Say so long and 'au revoir' to the elevator pitch and welcome the personal branding statement. It's part of the AOL to Gmail, Boomer to Millennial, desk top to mobile shift. "What do you do?" By far the question we are asked, and will be asked, the most on a daily basis when out meeting … Read More

Beginner Steps to Effective Business Networking

At 15, I landed in Canada from a land far, far away. The very same year, I got my first taste of entrepreneurship. I started by converting the good ole' paper forms to digitized databases for insurance agents. For an added fee, I also downloaded the data to a Palm V with automatic syncing. Fast … Read More

7 Tips for Your Business Sign or Lawn Sign

Do you have a retail storefront? Are you a contractor that is supplying services at someones house or place of business? You should be using a business sign, like a sandwich board or a lawn sign, to draw in traffic or build awareness for you business. Signage is an excellent way to help … Read More
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