New Business Ideas

 

Is the Pet Insurance Industry the New Gold Rush?

Laura Bennett, CEO of Embrace Pet Insurance, knows more about pet food, pet accessories and pet healthcare than the average person. While her business is pet health insurance, she tries to care about other niches in the same industry as a way to be successful with her business: “Know more…

 

 

Academic Inventions Generate More Income than Government Ones

Universities and federal laboratories often license their inventions to industry as a way to commercialize those technical advances. Which generate higher royalties? Recently released data from the National Institute of Standards and Technology (NIST) and the Association of University Technology…

Innovation: Change the Way You See Things

We hear the word innovation a lot. When I hear it, my mind often jumps to technology or creative businesses or something big. But when I really think about it, there are many simple ways for small businesses to innovate. We can innovate by updating the way that we see things. We can innovate by…

Overstock.com’s Main Street Revolution Initiative Aims to Help Small Businesses

Will small business lift the economy out of recession? Overstock.com CEO Patrick Byrne hopes so, and he’s trying to help. Recently the online discount retailer announced the launch of its “Main Street Revolution Initiative,” an effort intended to increase the visibility of small,…

Wow! Cookies! How One Company Stands Out

I just had the best cookie!  Yes, you read that right  — I’m writing about cookies.  And no, this is not turning into a recipe blog. This post has an entrepreneurial connection — bear with me, and I’ll tell you about it. Today I got a package from FedEx. Turns out it was…

How One YouTube Sensation Spurs Entrepreneurs to Create Follow-On Videos

Not long ago I wrote about the YouTube video sensation called “United Breaks Guitars.”  It’s a creative customer complaint in the form of a music video by a professional musician against United Airlines.  (See “YouTube: Where Customers Get the Last Word.”) The…

New Business Ideas: Easier Life Online

In the Web 2.0 age, the online world has entered the smallest tasks in our lives.  We now have online solutions and services that make everyday activities simpler and easier.  Didn’t know you needed help with something?  Wait until you see what’s available to make your life…

New Business Ideas: The New Tourism

Tourists used to be content with just sightseeing around the various places of attraction in the countries they happen to be visiting. With changing consumer demands and heightened industry competition, tourism players around the world are getting more innovative in their business approach.…

New Business Ideas: Wacky Gizmos

Talk about gadgets, and everybody is after the same things: the latest, the fastest, most powerful, most advanced, etc. Yet makers of gizmos and gadgets are looking into fresh ways to make geeky consumers get excited about their products. They are increasingly incorporating unusual, wacky and…

New Business Ideas: Design is King

Design is the new mantra for many business executives and owners. Apple’s business success is due partly to the irresistible yet practical design of its products, including the bestselling iPod line. A winning product design is key to attracting influential customers who will in turn spread…

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