Small Business Operations
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Small Businesses Pay More For Health Care Coverage
In a 2009 study by the White House, small businesses pay 18% more in premiums for health coverage than their big box competitors per employee. As a small business owner are you surprised by this statistic?
Of course you’re not.
Small business owners have been living the health benefit…
Team Building: Getting the Message Across Without Micromanaging
When the list is longer than the time you have, it’s easy to sacrifice some important things just to get through the day. For the small business owner, communication with your team is one of those things that can get lost.
It takes time to convey your dream and your standards for taking care of…
3 Common Small Business Pricing Mistakes
You’re rocking the sales funnel, bringing in new business and delivering to your clients like a super star. So why aren’t your profits growing too?
You may be an unwitting victim of common pricing mistakes. These drive-by villains can kill your bottom line. Read on to learn if your profit…
Thoughts Are Things: Are Yours Good For Business?
I can’t get this idea out of my head: Thoughts are things. They have a way of becoming a part of your conversation and fueling your actions. You can’t just ignore the bad thoughts and expect them to go away. You have to check them and change them when they don’t serve your life or your…
Identifying Your Ideal Customer
Who do you think your products or services appeal to?
If your answer is “everyone” keep reading. Businesses with too large a target market (i.e. every household in America) struggle to get any customers at all, and here’s why: not understanding who your customer really is keeps…
Say What You Need To Say And Do What You Have To Do
It’s not enough. Conversation, or lip-service (as my dad calls it), is not enough. It’s true, we need all the inspiration and encouragement that we can find, but action has to follow all that self talk.
According to Susan L. Reid in “Why Positive Affirmations Can Be a Business…
5 Drivers of Business Innovation
Innovation is critical not only to business success, but to its very survival. Why is innovation so important? Fresh approaches, new ways of delivering ideas, visual and content changes all keep people interested and coming back. Innovation is NOT exclusive to big brands, but is, in…
5 Small Business Lessons From Mad Men
The TV series Mad Men on AMC came to my attention very late, season four had ended. The series piqued my attention when a friend mentioned that it was a series on Madison Avenue and the advertising business in the 1960′s.
It’s definitely is not an educational series, in fact you could…




















