Bringing in and tracking leads are two important components of any marketing effort. But without followup, those leads may never become sales -- and you may not generate enough money to keep the lights or t pay your people,
Eric Gilpin, the new SVP of Sales at Upwork, is being tasked with addressing the pain points of the company's customers and how their teams and their work processes are constantly evolving.
Cold calling generally conjures up some negative vibes. But it doesn't have to. Here are some tips to making effective cold calls.
Shopify says that Kit CRM is one of its most popular app offerings among its suite of services to ecommerce site builders. So, the company has agreed to purchase it.
Boosting sales should be on the top of any small business's priority list. Our community members have a lot of expert advice to share with your sales department this week. Check them out in our community news and information roundup.
For small businesses, getting customers is one important step toward success. Keeping them coming back for more is another, and just as important. How do you get people to visit your store or call for your services again?
Members of the Young Entrepreneur Council offer up 11 easy ways that you can implement a referral program at your small business.
Does your company's customer service stack up against the best? What ways are you leading and in what ways can you improve? Check out what the best companies are doing.
If your small business caters to other businesses, your marketing and sales techniques should be different than how you'd approach the average individual consumer. Check out these B2B sales tips on how to sell to businesses.
Small businesses, in order to keep up with the trends, need to tailor their marketing messages. While they need to continue to sell products to customers, they need to take the pitch out of their sales pitch.
Here you'll find a realistic checklist for negotiating a business deal. This 9-point negotiating checklist has been honed specifically for small business.