November 27, 2015


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Cracking the Sales Code with These Two Basic Principles

What are the two basic sales principles every business owner should understand? Go back in time with Jack Yoest as he recalls his first door-to-door sales job and what his first mentor taught him about the surprising qualities that separate good sales results from bad.

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How to Hire Your First Sales Rep

When you're deciding to expand your small business, one of your most momentous decisions will be to hire your first sales rep. These insider tips, including numbers and lessons learned, will help minimize the risks inherent in hiring a salesperson to increase your all-important sales revenue.

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13 Smart Ways To Make Your Prospects Feel Comfortable

Customers today don't really want to hear a straight sales pitch and you shouldn't be delivering them. Instead, to increase sales and foster future sales, try these 13 tips to help you get customers and would-be customers to open up to you.

online shop

9 Smart Widgets for a Better Customer Experience

You may never finally settle on a website design that truly meets your or your customers' needs completely. But these widgets and plugins -- mostly for WordPress sites -- can help go a long way to making your site customer friendly that don't require a whole lot of effort or expertise to implement.


This Beverage Company Demonstrates a Valuable Sales Lesson

If you want to learn how to increase your sales, figure out what your customers want first. This might seem like a very obvious piece of advice, but how to do you accomplish it? Ben Weiss, founder of Bai beverage company, shares one approach.

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How to Keep Bad Reviews from Hurting Your Business

Even the best small businesses have off days or don't hit greatness with every customer. It's hard -- or impossible -- to please everyone. So, a negative online review of any small business is inevitable. Here's how to react when your business only generates 1 star and some nasty comments.

Sales presentation

Don’t Forget About the Value of Sales Presentations

A small business's sales presentations are still critical to the goal of moving products and generating revenue. And with more lines of communication open to consumers than ever before, small business must ensure their sales presentations are working across all platforms.

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The 59 Commandments of Business Networking

As a small business owner, you're bound to meet lots of people. And if you're not, you should. So, in your travels and during networking sessions, you'll be wise to follow these commandments.

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11 Ways to Generate Sales Leads Online

There are myriad ways to market your small business online but unless you're reaching your target audience directly, the chances of turning that effort into sales dwindles. Here are 11 tips to turn marketing pitches into sales for your small business.

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The Need for a Human Face When Selling in a Crowded Market

When you're trying to make your product or service standout among a variety of others just like it, what's the first step? One possibility -- all other things being equal -- is to put a human face on what you do. A bit of personality can go a long way in any business.