So what does the new Facebook Author Meta Tag do for you and your business? Well, think of it as a way to grow your social media following. It makes it easier for people on the social network to follow you once they decide they like your content. Win-win!
Though businesses often use Facebook for marketing, these restaurants used it to curb some negative behavior engaged in by a small group of customers known as dine-and-dashers. You won't believe what they did.
For the longest time, there was little doubt that YouTube was the king of all Internet videos. But the site is getting some serious competition from Facebook, especially since the social media site started allowing users to embed their videos pretty much anywhere they wanted.
Cassie Ho, of Blogilates, spends about two hours every day responding to comments she receives from blog readers and social media sites. The seemingly endless task sounds tedious but she feels it's critical to her business.
Watch out. Big companies are becoming ever more protective of their brands with aggressive action against startups who's names, at first blush, would seem to bear only a casual resemblance. Take, for example, the case of Designbook. It's only similarity to its more popular rival seems to be the fact that it is a social network with the word "book" in it's name.
Social media was once only a tool to build your brand. You could drive traffic to your website and increase engagement. But social media activity was limited to marketing a business not selling its products -- until now!
Small businesses everywhere are using Facebook to grow and reach new audiences. And if you're not using Facebook to benefit your small business, you're definitely missing out on a great opportunity.
Direct messages on Twitter will soon have no character limit. The company announced the change that will allow messages between users, not shared with the public, to exceed the 140-character limit that's the hallmark of the site.
Are you over-selling yourself and your company on LinkedIn? You might want to do a double-check after seeing how this video series spoofs some of the more ridiculous claims made on LinkedIn.
Updating your company's social media profiles could easily be a full-time job. So many accounts, so much filtering of messages, and hopefully, a lot of interaction. Even if you're seeing success on social media, there's still many aspects of your business to run. These 20 apps can help you cut down on that time.
Have you heard of Facebook Place Tips? If not, you'll want to continue reading. Facebook is expanding the program and this could mean big things for your ability to promote your business -- especially to customers already in your store.
Facebook is ready to introduce Saved Replies for Pages on the site. If your business is overwhelmed by a crush of responses to a post or your feed, these canned Saved Replies keep you in immediate contact until you have more time for a proper follow-up message.