Mastering the many social media channels can be a boon for your small business.
Use our Social Media Calendar Template to organize your social networking tasks to create a stronger, more targeted social media marketing strategy. Or simply browse this section for social media marketing advice and insights. Here you will find loads of information containing actionable social media marketing tips.
Into business on your own? Here are things you need to know about the potential gold mine-slash-minefield known as social media.
You may have missed some features of Facebook ads that you should definitely mind when creating your next campaign.
Is your small business using social media? Oh, in this day and age why even ask? The real question is not whether you're using social media, but rather whether you're using it well.
Facebook's new addition to its Messenger service gives it a bit more of a one-on-one Skype feel.
Want to know how to communicate with your customers. The first step is to pay close attention to a mobile map that's already been downloaded ne billion times -- and probably more by now.
The company's plan to make video more palatable to big advertisers by refusing to serve ads on videos that violate its list of content guidelines is not winning fans with users that create some of its content. Some claim censorship, but the move is more likely a business decision.
Plum believes it's not like any other social network online. It's focused on groups, similar interests, anonymity, and transparency.
Facebook's Slideshow ads are a great way to visually show your company on the social media site. Here's how to get one started.
You know the importance of reaching your customers on social media. And now that an include not just community engagement but advertising too. But what works, what doesn't and how will you know the difference. Larry Kim gives you some suggestions.
Twitter is going to start splitting ad revenue with content creators who post videos on its platform — like the clip of Republican Presidential nominee Donald Trump above loaded by one user.