Email marketing is very effective, sure. But people have a tendency to tune those messages out over time, especially if you send too many. Check out the options available via Facebook if you want to hit an engaged targeted audience with your message.
Use our Social Media Calendar Template to organize your social networking tasks to create a stronger, more targeted social media marketing strategy. Or simply browse this section for social media marketing advice and insights. Here you will find loads of information containing actionable social media marketing tips.
Are you using the canned LinkedIn connection request message to build your network on that site? You need to stop. Here's how to craft an engaging LinkedIn contact invite.
Your company's social media campaign can open your business up to a broad audience. But if you're using photos, drawings, videos, or any other form of media, you could be treading a thin line on potential copyright infringement. Here are some things to be mindful of before the next time you post your next message.
Pinterest's popularity continues to increase. Check out these 10 ways you can use the blossoming social network for your small business today.
A Twitter outage early this morning likely caused a lot of disruptions for the beginning of the business day in the U.S. A system outage was reported before dawn, at 3:20 a.m. EST.
Periscope was one of the biggest new apps of 2015. This year, it should be the app your small business uses to get better connected with customers and potential customers. Here are ways you can do that.
It's time for your small business to take advantage of the benefits of being on LinkedIn. The social network has plenty of tools to help grow your business. Check out these tools available right now.
A new advertising initiative from Twitter will allow small businesses to promote their messages using specific hashtags.
Check out these tips for improving your small business's presence across the numerous social media networks.
Check out these 7 ways that insurance agents -- many of whom are small business owners, themselves -- can harness the marketing power of the social media network, LinkedIn.
Generating leads is important for the growth of your small business. And doing so on social media is a no-brainer. But it's not time efficient. Luckily, there are tools to help you automate the process.