Would you like your business to be featured in a Small Biz Spotlight piece?Each week in the series we publish a new interview profiling a successful small business, called a Small Biz Spotlight. To apply, read the FAQs below right, and complete the application below.
Become a Spotlight Business
Note: If you wish to download a copy of the Spotlight Questionnaire to complete the answers offline before filling in this form, use this .doc file.
Frequently Asked Questions
What is a Small Biz Spotlight piece?
A Small Biz Spotlight piece is editorial coverage of an individual small business, offering inspiration and education for other business owners. Our team of editors and journalists love to profile small businesses so your peers can learn from you. See examples of past Small Biz Spotlights.
Are there any restrictions on the type of business?
Should have fewer than 100 employees. Other than size, there are no other restrictions. The business can be located anywhere in the world. Can be online or brick-and-mortar.
How do you decide which businesses to spotlight?
Please fill out the questionnaire on this page. We do an initial screening. Then we will contact you either via email or phone to supplement the questionnaire. We choose based on how interesting your answers are, and how useful the information will be to other readers. Lessons learned are always helpful.
What about the images?
Images can make all the difference. Images are part of the content. The best images for a Spotlight are spontaneous — the kind of image you’d upload to Facebook or Twitter. We’re looking for images of the “team in action.” Behind-the-scenes images: your offices, the team at lunch enjoying your favorite lunch food, a shot of the smiling “you” in a T-shirt with your company logo on it, a picture of the company mascot, or even the view out your office window.
Is there a fee to get a spotlight?
Absolutely not! All spotlights are editorial coverage.
If there is no fee, why are you seeking a sponsor?
Individual businesses that are spotlighted never pay for coverage for their businesses. The sponsor is an advertiser (typically a larger business) that shows its support of small businesses by underwriting the entire series.