AMDays Archives | Small Business Trends

Affiliate Managers: Balance Needs of Publishers, End Customers

By Stephanie Robbins - Apr 21, 2013 - 1 Comment

Editor’s Note: Once again we bring you coverage from the Affiliate Management Days conference. This series of articles is on topics of interest to businesses that offer affiliate programs. * * * Brian Marcus (pictured), Director of Global eBay Partner Network is passionate about end … Read More

Update on Legal Issues in Affiliate Marketing

By Stephanie Robbins - Apr 18, 2013 - Leave a Comment

Editor’s Note: Here's another installment in our series of coverage from the Affiliate Management Days conference - this one on the new legal landscape of affiliate marketing. This series of articles is on topics of interest to businesses that offer affiliate programs. More coverage of … Read More

How to Maximize Affiliate Relationships with Email

By Stephanie Robbins - Apr 17, 2013 - 1 Comment

Editor’s Note: Once again we bring you coverage from the Affiliate Management Days conference. This series of articles is on topics of interest to businesses that offer affiliate programs. More coverage of #AMDays. * * * Continuing the theme of relationships with affiliates, I sat in on the "7 … Read More

Why Your Affiliate Revenue May Not Be Real And What To Do About It

By Stephanie Robbins - Apr 17, 2013 - 1 Comment

Editor’s Note: We bring you more live coverage from the Affiliate Management Days conference. This series of articles is on topics of interest to businesses that offer affiliate programs. More coverage of #AMDays. * * * The focus on affiliates driving incremental revenue is fairly new in the … Read More

Creating the Right Deal For You and Your Affiliates

By Sarah Bundy - Apr 16, 2013 - Leave a Comment

Editor’s Note: This is the second in our series of live coverage from the Affiliate Management Days conference. Creating the right deal for you and your affiliates is the topic in this 2nd article in the 2013 series. This series of articles is on topics of interest to businesses that offer … Read More

How to Recruit Better Value Affiliates

By Stephanie Robbins - Apr 16, 2013 - 1 Comment

Editor’s Note: Once again we bring you hot-off-the-press live coverage from the Affiliate Management Days conference. How to recruit better affiliates, i.e., better value affiliates, is the topic in this 1st article in the 2013 series. This series of articles is on topics of interest to … Read More

Brian Marcus: EBay Partner Network’s Lessons for Affiliate Managers

By Geno Prussakov - Apr 4, 2013 - 3 Comments

Brian Marcus is the Director of the Global eBay Partner Network, where he leads one of eBay's most important and valuable sources of quality traffic. EBay's affiliate program was established in 2001, and has steadily grown to include more than 300,000 partner websites across 13 countries. Marcus is … Read More

Todd Crawford on Opportunities in Affiliate Marketing

By Geno Prussakov - Mar 28, 2013 - 1 Comment

Meet Todd Crawford, an affiliate marketing veteran, Co-Founder of Impact Radius, and former VP of sales and business development at oneNetworkDirect. Todd also contributed to the founding team at Commission Junction in 1998, and worked at the affiliate network for more than seven years. At … Read More

Gary Marcoccia: Value of the Affiliate Marketing Channel #AMDays

By Geno Prussakov - Mar 20, 2013 - 6 Comments

Gary Maroccia, Director of Strategic Partnerships at AvantLink affiliate network joins Geno Prussakov, Founder of Affiliate Management Days and AM Navigator LLC to discuss the value of the affiliate marketing channel and the importance of attribution modeling for affiliate programs to track sale … Read More

Kristin Hall of Google: Mobile Importance in Affiliate Marketing #AMDays

By Geno Prussakov - Mar 13, 2013 - 8 Comments

Meet Kristin Hall, a seasoned online marketer who heads up Google Affiliate Network's Publisher Development team. At Affiliate Management Days SF 2013 (April 16-17, 2013), Kristin will be representing Google on the keynote panel devoted to the role of the affiliate network. * * * Question: If … Read More

David Naffziger: How Merchants Can Protect Themselves From Affiliate Violators #AMDays

By Geno Prussakov - Mar 6, 2013 - Leave a Comment

David Naffziger, CEO of BrandVerity, a robust technology platform which enables affiliate managers to combat trademark abuse and advertising fraud, joins us for an interview on merchant protection. At Affiliate Management Days SF 2013 (on Apr 16-17, 2013), David will be speaking on the topic of … Read More

Hunter Boyle: Affiliate Management, Challenges and Email Marketing #AMDays

By Geno Prussakov - Feb 27, 2013 - 6 Comments

Meet Hunter Boyle, a multichannel marketer and content strategist, who is now Senior Business Development Manager at Aweber. At Affiliate Management Days SF 2013 (April 16-17), Hunter will be revealing ways in which affiliate managers and advertisers may effectively maximize affiliate … Read More