Tech spending is up 7.5% this year. And surprise — it’s not the huge corporations leading the way. Small and midsize companies are leading this upswing. That’s the word from a recent USA Today article.
The article quotes research firm Precursor, stating that small and midsize firms will account for about 45% of tech spending this year. And, midsize firms, those with 100 to 1,000 workers, are spending eight times faster on tech than are big corporations.
With statistics like these, is it any wonder that every high tech company wants to get at the small and midsize business (SMB) market? Trouble is, many technology companies are still figuring out how to scale down their large-company solutions to suit the needs of smaller businesses. The tech providers who’ve succeeded in tailoring solutions specifically for SMBs will have the advantage.