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Changes in Store for PowerBlog Reviews

This autumn we will be “retiring” the PowerBlog Review series. The series will end on September 25, 2005.

Yesterday’s PowerBlog Review marks 81 weeks for the series. That’s over a year and a half of reviewing a notable and interesting blog each week.

The purpose of the PowerBlog Review series has to a certain extent been accomplished. When I started the series in early 2004, I felt there was a need for a voice to talk about how small businesses were finding value from blogs. Business blogging was a new and growing trend.

Since then, small businesses have taken to blogs like Seattle-ites to cafe mochas. Small businesses have used blogs in countless creative ways: to provide resources to customers and prospects; to bring traffic to their websites; to chronicle the growth of their startups; to sell online; to connect with other like-minded businesspeople.

It’s been great having a front row seat. But our mission here at Small Business Trends is not to focus on blogging. Instead, we evaluate a much broader sweep of issues affecting the small business market. Now that small business blogging has matured to become an accepted online strategy, it is time for us to turn more of our attention to other trends.

In place of the PowerBlog Reviews we are launching a new weekly feature, called “TrendTracking.” TrendTracking will highlight not only blogs, but also websites, new products and services, books, events, and other items of interest to the small business market. See our first edition of TrendTracking.

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Anita Campbell

Anita Campbell Anita Campbell is the Founder and Publisher of Small Business Trends and has been following trends in small businesses since 2003. She is the owner of BizSugar, a social media site for small businesses, and also serves as CEO of TweakYourBiz.com.

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